Analisis Pariwisata
Published by Universitas Udayana
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49
Articles
PERSEPSI WISATAWAN JEPANG TERHADAP KUALITAS PELAYANAN PRAMUWISATA JEPANG PADA PT. JTB BALI

Valentino, Takahide, Sendra, I Made, Leli Kusuma Dewi, Luh Gede

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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Abstract

The purpose of this research is to know how the perception from the tourist to the quality services Japan guide PT. JTB Bali and know complaints from quality service the guide so that the company can improve the quality of their service to the tourists. In this study used primary data and secondary data. The technique of data collection conducted with observation, in-depth interviews and dissemination of the questionnaire. Sampling techniques using a purposive sampling while the data analysis techniques used are qualitative and descriptive analysis with the likert scale. The results of this research, the satisfaction of tourist in positions quite agree because still there is not enough good judgment given by the tourists. In addition the results of interviews conducted with the authors Japan pramuwisata there is still unknown, constraints and complaints pramuwisata so that it affects them when serving the tourists who use the products and services of PT. JTB Bali.

FRONT MATTER JURNAL IPTA VOL. 6 NO. 2 2018

Jurnal IPTA, Editorial Team

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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PREFERENSI WISATAWAN CINA TERHADAP CULTURAL TOURISM DI BALI

Sugianto, Sigit, Sendra, I Made, Kusuma Negara, I Made

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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Abstract

This research discuss, Chinese tourist preferences on cultural tourism product in Bali, and its characteristics. The aim of this research is to identify the characteristics and to determine how Chinese tourist preference on the cultural tourism product in Bali. The method of data collection utilized observation, questionnaire, literature study, and documentation. The result shows that the characteristic of the Chinese tourist in Bali from point of view tourists descriptor are dominated by Chinese tourist whose age are 25-44 years and their job as private employees who have married. Based on trip-descriptor are dominated by the purpose of their traveling to Bali are the holiday. Most of them got information from the internet, and arranged by tour package with the length of stay is 4-7 days in Bali. Preferences of Chinese tourist toward cultural tourism in Bali are in term of historical buildings prefered to Tanah Lot Temple, in term of historical places prefered to Bedugul, in term of traditional dances prefered to Barong Dance, in term of local food prefered to Suckling pig, in term of handicrafts prefered to traditional statues, in term of indigenous village tours prefered to the traditional village of Panglipuran, in term of Subak prefered to the Subak in Tegalalang, in term of cultural festival prefered to the Bali Arts Festival, in term annual ceremony prefered to have tour during on Nyepi day, in term pre-wedding tour prefered to wear traditional Balinese costume, and in term spa product prefered traditional Balinese massage.

BACK MATTER JURNAL IPTA VOL. 6 NO. 2 2018

Jurnal IPTA, Editorial Team

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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FAKTOR KEPUASAN WISATAWAN PENGGUNA TRANSPORTASI LAUT DARI BALI KE GILI TRAWANGAN

Abrar Syah, Syukriyan, Susrami Dewi, Ni Gusti Ayu, Wikanatha Sagita, Putu Agus

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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This research aims to analyze factors affecting the satisfaction of tourists in the use of marine transportation from Bali toward Gili Trawangan. The benefits of this research useful to the company in improving the services for tourists who will use the services of a crosswalk leading to Gili Trawangan.The respondents in this research totalled 190 respondents, the selection of the sample using the method of purposive sampling, the data in this study were analyzed using the analysis factors that help by statistikal program SPSS version 17.0 for windows. The results of this study are: 1) the satisfaction of tourists in the use of sea transport in general are at a level of satisfaction. 2) there are three factors that affect the satisfaction of tourists formed i.e. factors quality of maids, the cost factor & ease factors and product quality. Quality of service factor is the most dominant factor influencing the satisfaction of travellers with variable reliability as the dominant variables, and the variable availability schedule is a variable that must be improved.

FAKTOR-FAKTOR YANG MEMPENGARUHI MOTIVASI WISATAWAN MANCANEGARA BERKUNJUNG KE PURA PUSEH DESA ADAT BATUAN, GIANYAR

Sandra Putri Dewanti, Kadek, Sendra, I Made, Sasrawan Mananda, I GPB.

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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The purpose of this research is to know the potential of Puseh and Desa Temple at Batuan Village as a tourist destination and the factors that influence the motivations of foreign tourists visiting those temple. This research was using quantitative descriptive supported by SPSS Version 17.0. The result showed that Puseh and Desa Temple at Batuan Village have a cultural potency to be a tourist destination for foreign tourist visiting those temple. The tourists are dominated by female, the age of tourists are dominated by 25-44 years old and the nationality of foreign tourists are dominated by Australian. According to the validity and reliability test of 18 variables showed that all of the variables are valid and reliable. Accordingly, the variables could be proceeded to the factor analyze. According to the factor analyze test, there are three factors that influence the motivations of foreign tourists visiting Puseh and Desa Temple at Batuan Village, such as 1) The pull factors involved culture uniqueness, historical heritage, arts, custom, new experiences, comfortable, seeing the local peoples preparing the small offerings, easy to access and physiological satisfaction. 2) The promotion factors involved influence of family, influence of co-workers, information from travel agent and information from internet. 3) Push factors involved prestige, temple structure, social interaction, influence of friends and escape as well.

FAKTOR-FAKTOR PSIKOLOGIS WISATAWAN MANCANEGARA DALAM BERWISATA SEPEDA DI KAWASAN PANTAI SANUR BALI

Widiastri, Ni Komang, Suwena, I Ketut, Leli Kusuma Dewi, Luh Gede

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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Bali has a variety of tourist products and attractions that are very interesting. One of the tourism products offered by tour operators in Bali is bicycle tours in Sanur Beach Area. Consumer behavior is a process that is closely related to the buying process. This study aims to analyze the psychological factors of foreign tourists on bicycle tours in the Sanur Beach area of ??Bali. These psychological factors are divided into three factors, namely motivation factors, perception factors and attitude factors. Respondents used were foreign tourists who were on a bicycle trip on Sanur Beach. Total respondents were 120 people determined by non purposive sampling technique. Data analysis used quantitative descriptive analysis techniques with Likert scale and data processing through validity, reliability and factor analysis tests supported by SPSS version 17.0 for Windows. The results show that the psychological factors of tourists in bicycle tours consist of three factors, namely motivation factors, perception factors and attitude factors. And each factor has an indicator. Based on factor analysis, it was found that there were two psychological factors that influenced the decision of foreign tourists on bicycle tours in Sanur Beach with a loading factor of 60,127%. The first factor was named the previous experience factor with a value of 7.215 and the second factor was named the family encouragement factor with a value of 1,063 based on these two factors, the dominant factor is the previous experience factor with an eigenvalue of 7,215 and has a variance percentage value of 60,127% with these results it is advisable for bike rental parties in Sanur Beach to pay more attention to bicycle rental prices to foreign tourists.

ANALISIS KEPUASAN WISATAWAN PENGGUNA JASA TRANSPORTASI KOPERASI ANGKUTAN PARIWISATA SURYA KENCANA SANUR

Ayu Trisna Dewi, Ni Komang, Suwena, I Ketut, Sudana, I Putu

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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The aim of this research is to determine tourists’ tourist satisfaction analysis of users of tourism transport cooperative services Surya Kencana Sanur. Data was collected using observation method, interview, questionnire, documentation, and literature study. Respondents were determined using purpose sampling method with 18 indicators, and total respondents involved were 108 individuals. Data were analyzed using quantitative descriptive analysis technique with Importance Performance Analysis (IPA) with Likert scale to determine each indicator’s quadrant. Services dimension studied were tangibility, reliability, responsiveness, assurance, and empathy. He results of this research showed that the average of tangibility variable is 88,60% categorized as less satisfied, average of reliability variable is 92,84% categorized as highly satisfied, average of responsiveness variable is 89.13% categorized as less satisfied, average of assurance variable is 89.70% categorized as less satisfied, and average of empathy variable is 89.39% categorized as less satisfied. Overall total of appropriate level is 89.77%. From this research, it is expected that the company improves services which are considered as important by tourists, but drivers’ performances have not met tourists’ expectation. Indicators which have fulfilled tourists’ expectation need to be maintained.

PENGEMASAN PAKET EKOWISATA DI KABUPATEN BELITUNG PROVINSI BANGKA BELITUNG

Gantara, Helly, Sudana, I Putu, Eka Mahadewi, Ni Putu

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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Belitung Regency is one of the most valuable holiday destinations, has a lot of natural potential that can be a new tour package to eliminate the saturation of tourists who will be there. The tour package is an ecotourism package, considering that in Belitung Regency. There are many ecotourism potentials such as: visiting the Mentas and Peramun Hills to see the typical flora and fauna cultivation of Belitung. Data collection techniques used in this study, interviews, documentation, and literature studies. The results of this study agreed that there were 10 destinations that became ecotourism packages. These potentials are packaged into 3 kinds of ecotourism packages in the form of tables, descriptions and graphs, namely, (1) Life of Tarsiers and Beautiful Mangrove Tourism, (2) Life of Beautiful Turtles and Coral Reef Tourism, (3) Exotic from Flora and Fauna on the Belitung Tour.

EFEKTIVITAS PROMOSI TIKET.COM TERHADAP KEPUTUSAN WISATAWAN DOMESTIK DALAM PEMBELIAN TIKET PESAWAT MENUJU BALI

Riska Riana Paramita, Luh Putu, Suardana, I Wayan, Sendra, I Made

Jurnal IPTA Vol 6 No 2 (2018): Jurnal IPTA (December 2018)
Publisher : Department of Tour and Travel Studies, Faculty of Tourism, Udayana University

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The purpose of this study is to determine the effectiveness of promotion Tiket.com through several stages, such as: identification dimensions empathy, persuasion, impact, and communication. Further reviewed how the effectiveness of promotion Tiket.com it can affect the decision to buy air tickets to Bali. Data collection techniques used obeservation, interviews, questionnaires, literature studies and documentation. Data collection techniques use non-probability sampling with accidental sampling procedure. The analysis technique used quantitative descriptive analysis and multiple linear regression analysis. The result of this study shows that the dimension of empathy (x1) has a positive and significant effect of 0.001 on buying decisions (y), persuasion dimension (x2) has a positive and significant effect of 0.001 on buying decisions (y), impact dimension (x3) significant 0,041 to the buying decision (y) and the last dimension of communication (x4) have a positive and significant effect of 0.000 on buying decision (y). From the EPIC model is the face of communication is the biggest factor influencing the decision of tourists to buy ticket through the website Tiket.com. This is because the communication contained in promotion Tiket.com easy to understand and attached to the memory of tourists to use the website Tiket.com when buying air tickets if want to travelling.