Articles 443 Documents
TRIMATRA UNTUK MEMENANGKAN PERSAINGAN: VALUE, KUALITAS JASA, DAN DELIGHT

Amalia, Sholihati, Raharso, Sri

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 12 No 2 Desember 2008
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (193.628 KB) | DOI: 10.23917/benefit.v12i2.1283

Abstract

Emulation level which progressively tightened to cause every organization should be able to give superior value to customer. Organization should be able to give the service quality such as those which wanted by the customer, not solely pursuant to specification of organization. If this matter happened, hence customernot even fulfilled its requirement, farther customer will feel delight. Outcome of delight customer is customer loyalty.

EFISIENSI TEKNIS PENDIDIKAN DI KOTA SURAKARTA: APLIKASI DATA ENVELOPMENT ANALYSIS (DEA)

Isa, Muzakar

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 13 No 1 Juni 2009
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (235.78 KB) | DOI: 10.23917/benefit.v13i1.1303

Abstract

The purpose of this study to analyze the factors that affect achievement in state and private high school in Surakarta in the academic year 2005/2006, and measure the level of technical efficiency of high school in Surakarta in 2006. The analytical tool used are multiple linear regression and DEA. The analytical tool used ar multiple linear regression and DEA. The results showed that 70.73 percent of high school in Surakarta is efficient, and 29.27 percent, inefficient. High schools in Surakarta on average are efficient. High school achievement in Surakarta in 2006 was influencedby student-teacher ratio, the ratio of students–administrative staff, the ratio of teacher experiencefor 15 years, the ratio of graduate teacher education, and the average value of new students NEM (score of pure national exam). English is the dominant output variables that cause inefficiencies high school in Surakarta.

Intellectual Capital Dan Kinerja Keuangan Perusahaan Manufaktur High Ic Intensive

Hermawan, Sigit, Mardiyanti, Ummy Imaniar

Benefit: Jurnal Manajemen dan Bisnis Volume 1 No 1 Juni 2016
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (356.95 KB) | DOI: 10.23917/benefit.v1i1.2367

Abstract

This study aims to examine and analyse the effect of intellectual capital on firm financial performance (ROA, ROE, EPS). The company studied is the manufacturing High IC Intensive companies listed in Indonesia Stock Exchange. sample obtained with as many as 76 companies with research period is 2010-2013. Independent variables used are the intellectual capital measured using VAICTM, while the dependent variable is Return on Assets (ROA), Return on Equity (ROE), Earnings per Share (EPS). The data analysis technique used is a simple linear regression. The results showed that the Intellectual Capital (VAIC) effect the companys financial performance Return on Assets (ROA), Return on Equity (ROE), Earnings per Share (EPS).

KAJIAN STRATEGI OPERASI INDUSTRI KECIL PAKAN IKAN BERBASIS PRODUK SAMPINGAN AGRIBISNIS (KASUS CV. BABELAN AGRO SEJAHTERA BEKASI)

Rahmanto, Ikhwan

Benefit: Jurnal Manajemen dan Bisnis Volume 2 No 2 Desember 2017
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (630.273 KB) | DOI: 10.23917/benefit.v2i2.4400

Abstract

CV Babelan Agro Sejahtera (CV. BAS) Bekasi adalah salah satu dari sedikit  industri kecil pakan ikan. Perusahaan ini masih bertahan di tengah dominasi perusahaan besar dalam persaingan pasar pakan ikan. Tujuan penelitian ini adalah merumuskan strategi operasi industri kecil pakan ikan dalam rangka meningkatkan daya saingnya. Data penelitian ini dikumpulkan dengan pengamatan ke perusahaan, menelaah data sekunder, wawancara mendalam dengan pengelolanya, dan penyampaian kuisioner AHP kepada pengelola perusahaan dan  ahli agribisnis atau agroindustri. Evaluasi komposisi dan biaya bahan baku dengan metode simpleks menunjukkan bahwa sebelum minimasi biaya bahan baku pakan ikan sebesar Rp. 2964,00/kg dan setelah minimasi sebesar Rp. 2770,00/kg.  Ini artinya CV. BAS dapat mengurangi biaya bahan baku, sehingga strategi mempertahankan harga murah dapat dilanjutkan.  Berdasar Matriks Internal-Eksternal,  CV. BAS berada pada sel IV (tumbuh dan membangun), berarti perusahaan perlu melakukan strategi integrasi ke belakang, integrasi ke depan, atau integrasi horizontal, penetrasi pasar, pengembangan pasar, dan pengembangan produk. Analisis SWOT menghasilkan 3 alternatif strategi, yaitu mempertahankan harga, peningkatan kapasitas produksi, dan pengembangan SCM.  Selanjutnya analisis AHP menyusun prioritas strategi, yaitu : (1) pengembangan SCM, (2) peningkatan kapasistas produksi, dan (3) mempertahankan harga, dimana penerapannya harus memperhatikan 4 kriteria dengan prioritas (1) Kualitas (2) Biaya (3) Fleksibilitas, dan (4) Pengiriman.Kata kunci : Analisis Hirarki Proses, Analisis SWOT,  Metode Simpleks, Strategi Operasi

KONTEKS BUDAYA ETNIS TIONGHOA DALAM MANAJEMEN SUMBER DAYA MANUSIA

Setyawan, Surya

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 9 No 2 Desember 2005
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (179.392 KB) | DOI: 10.23917/benefit.v9i2.1212

Abstract

Cultural context of every nation and ethnic have specific characteristic. Variety of this culturalcontext can make conflict with organizations, which also have specific characteristic. Tionghoa ethnicwhich have specific cultural context from their ancestor inheritance is example of cultural contextmanagement in organization, especially human resource management.

PENGELOLAAN PASAR TRADISIONAL BERBASIS MUSYAWARAH UNTUK MUFAKAT

Nurhayati, Siti Fatimah

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 18 No 1 Juni 2014
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (151.77 KB) | DOI: 10.23917/benefit.v18i1.1387

Abstract

A traditional market certainly differs from modern retail market. Therefore, managementof traditional market is not similar with that of modern one. Because traditional market has uniquecharacteristics that the modern one has not. Recently, growth of traditional market is much leftbehind quantitatively and qualitatively by the modern, while existence of traditional market isperceived as still needed by people. The article aims to discuss ways of managing traditionalmarket in order to produce win-win solutions for all related parties, namely, consumers are satisfied,traders have better earnings, and local government can enhance its income from local resource. It isexpected, therefore, traditional market can survive from competition, and well-developed. Actually,traditional market has good enough potency in developing local economic.

Pengaruh Kualitas Pelayanan Jasa Terhadap Keputusan Pasien Berobat Rawat Inap di Rsud Moewardi Jebres

Irmawati, Irmawati, Kurniasari, Ria

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 15 No 1 Juni 2011
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (389.026 KB) | DOI: 10.23917/benefit.v15i1.1336

Abstract

Tujuan dari penelitian ini adalah untuk menguji ada tidaknya pengaruh yang signifikan antara kualitas pelayanan jasa dengan keputusan pasien berobat rawat inap di Rumah Sakit Umum Daerah Dr. Moewardi. Dugaan awal yang dikemukakan pada penelitian ini adalah ada pengaruh signifikan antara kualitas pelayanan dengan keputusan pasien di Rumah Sakit Umum Daerah Dr. Moewardi. Semakin baik kualitas pelayanan yang diberikan oleh pihak rumah sakit, maka akan semakin tinggi tingkat kepuasan yang dirasakan oleh pasien. Begitu juga sebaliknya, semakin buruk kualitas pelayanan yang diberikan pihak rumah sakit, maka semakin rendah tingkat kepuasan yang dirasakan oleh pasien.Subjek dalam penelitian ini merupakan pasien di Rumah Sakit Umum Daerah Dr. Moewardi yang berjumlah 100 orang. Data responden diperoleh dengan kuesioner yang disebarkan secara langsung kepada pasien dan dianalisis dengan pengujian validitas dengan menggunakan metode Pearson Product Moment, pengujian reliabilitas dengan metode Alpha Cronbach. Alat pengujian yang digunakan untuk pengujian hipotesis adalah alat uji yang dapat menguji ada tidaknya perbedaan rata-rata antara empat kelompok sampel yang saling independen terhadsap suatu variabel. Hasil penelitian ini menunjukkan bahwa uji Anova atau F-test menghasilkan nilai f hitung sebesar 4.532 dengan tingkat signifikansi 0,005. Karena probabilitas signifikansi lebih kecil dari 0,05, maka model regresi dapat digunakan untuk memprediksi kepuasan pasien atau dapat dikatakan kualitas pelayanan, tempat, dan harga secara bersama-sama berpengaruh terhadap kepuasan pasien. Dari hasil penghitungan menggunakan SPSS 13 menunjukkan besarnya nilai koefisien determinasi r2 = 0,124. Hal ini berarti 12,4% variansi kepuasan pasien yang dapat dijelaskan oleh variabel kualitas pelayanan, tempat, dan harga. Sedangkan sisanya (100% - 12,4% = 87,6%) dijelaskan oleh faktor lain yang tidak termasuk dalam penelitian.

ANALISIS PENDEKATAN INTERNAL DAN EKSTERNAL KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK BATIK DI KAMPOENG BATIK LAWEYAN SURAKARTA

Nasir, Moechammad

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 19 No 1 Juni 2015
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (216.154 KB) | DOI: 10.23917/benefit.v1i1.1414

Abstract

This research in first year aim to to analyse influence signifikan among cultural factor, social factor, personal factor, and psychological factor to buying decision of batik product at Kampoeng Batik Laweyan Surakarta. Research done at chosen region that is: at Kampoeng  Batik Laweyan Surakarta. internal issue in this research is what there are influence which signifikan among cultural factor, social factor, personal factor, and psychological factor to buying decision of batik product at Kampoeng Batik Laweyan Surakarta.  Independent variable of this research are culture factor (X1), social factor (X2), personality factor (X3), and psychological factor (X4). And for dependen variable that is buying decision of  batik product at Kampoeng Batik Laweyan Surakarta (Y). This research use primary and secundary data. Primary data obtained from technique of survey field by spreading quetioner at consumer buying batik at Kampoeng Laweyan Surakarta, while data sekunder obtained from various source publicized. Result of research indicate that the 1) variable of culture factor have the influence which signifikan to buying decision of product , social factor variable have the influence which signifikan to buying decision of product, variable of personality factor have the influence which signifikan to buying decision the product, and psychological factor variable have the influence which signifikan to decision buy the product 2) result of analysis test the F of variable of culture factor, social factor, personality factor, and  psychological factor  together have the influence which signifikan to buying decision of product 3) result of calculation to assess the R2 obtained  78,4% variation changing to decision product explained by variation changing of culture factor, social factor, personality factor, and  psychological factor. While the rest equal  21,6% explained by other factor which don’t observation.

Komunikasi Pemasaran Terpadu Dan Ekuitas Merek Alfamart

Krussell, Jehuda Ghrahito Hutomo, Paramita, Eristia Lidia

Benefit: Jurnal Manajemen dan Bisnis Volume 1 No 1 Juni 2016
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (374.141 KB) | DOI: 10.23917/benefit.v1i1.2363

Abstract

In past few years, retail business has significantly improved. Company needs marketing strategy to raise their competitiveness and make a good brand equity. One of these strategy that can be used is Integrated Marketing Communication. This study aimed to examine the influence of integrated marketing communication toward brand equity. This study was a quantitative study. The sample of 150 respondents were taken by using purposive sampling. The data analysis used multiple linear regression. These findings showed that dimension of integrated marketing communication consists of Advertising, Sales Promotion, Personal Selling, Public Relation, Direct Marketing, Interactive Marketing, and Corporate Design together influence Alfamart Brand Equity. While partially, only Sales Promotion, Personal Selling, and Corporate Design has significantly influence Alfamart Brand Equity

MERAIH LOYALITAS PELANGGAN

Mardalis, Ahmad

Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 9 No 2 Desember 2005
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Original Source | Check in Google Scholar | Full PDF (194.995 KB) | DOI: 10.23917/benefit.v9i2.1217

Abstract

Customer loyalty has been recognized as the dominant factor in a business organizations success.Therefore it has received considerable attention in both marketing and management theory and practice.This article describes factors that determine customer loyalty and explores the essential strategic considerations for companies contemplating the development of loyalty initiatives. It also establishescustomer satisfactions, service quality, institutionimage, and switching barrier are cultivated in a mannerthat leads to loyalty.

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