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INDONESIA
Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal
ISSN : 25285149     EISSN : 24607819     DOI : -
Core Subject : Science,
Journal of Business and Management Application (JABM) published articles in the field of business and management applications such as business strategy management, financial management, human resources and organization, business value chain and other issues in the field of business and management. This scientific journal is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). JABM began the publication in August 2015 with a frequency of three times a year. Starting in 2016, JABM will be published in January, May and September.
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Articles 10 Documents
Search results for , issue " Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016" : 10 Documents clear
MARKET TIMING, SELEKTIVITAS SAHAM SERTA KINERJA DARI PRODUK REKSA DANA SAHAM DI INDONESIA Kurniawan, Benny; Siregar, Hermanto; Andati, Trias
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.43

Abstract

Mutual fund share is one of the attractive instruments in investment. This product is able to offer high returns with lower risk than investing directly into equities. However, the results found in the period of 2009-2014 were not the case. The return generated by equity funds was smaller than that of JCI. Because of this, the research on mutual funds was performed to measure the actual capability of mutual fund shares in Indonesia. This study used daily data of 44 stock mutual fund products in Indonesia. In this study, (1) Adjustment risk-return performance, (2) Selectivity of shares and, (3) Market timing were measured; furthermore, in market timing, the data were processed by the econometric models to determine the error model so that an appropriate regression model (OLS or ARCH / GARCH) could be selected. The result revealed that the ability of mutual fund shares in Indonesia is very low. Although the risk-return adjustment performance shown only produced one underperformed product, the selectivity stock is very low in which only 22% showed a positive result in Fama testing; in addition, the portfolio showed a similar composition. For market timing, only about 30% of products are able to apply it appropriately. From these results, it can be concluded that the capability of equity funds in Indonesia in the period of 2009-2014 was still low, both on the selectivity stocks and market timing.Keywords: econometrics, performance, market timing, stock mutual funds, stock selectivity
ADVERTISING AVOIDANCE PADA IKLAN DI MEDIA TELEVISI Pratama, Indah Dwi; Sumarwan, Ujang; Wijayanto, Hari
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.1

Abstract

One factor that can interfere with the absorption rate of viewers on television advertisement is advertising avoidance which shows the difference between the number of viewers who watch advertisement programs and the number of viewers who watch television programs. The factors that affect advertising avoidance include the demography of the viewers (gender, age, area of residence, and social economic status, or SES), advertising attributes (the television stations, order of ads, genre of the program, and advertising sector), and competition (DayPart). The study attempted to measure the level of advertising avoidance in Indonesia and its relation to various factors that influence it by using the secondary data generated by Nielsen Audience Measurement Indonesia through Television Audience Measurement (TAM). The methods utilized consisted of the t-test independent sample, one way ANOVA, Tukey, Kruskal Wallis, and Dunn Bonferoni. The result showed that the level of advertising avoidance in Indonesia reached by 23%, with relatively similar results to the other studies in various countries. The hypothesis test results also showed a significant relationship between the advertising avoidance and demographic variables, advertising attributes, and competitions affecting this avoidance. On one hand, the findings of the study are expected to be useful for the advertisers to plan their advertisements on television so that they become more effective and efficient. On the other hand, television stations can utilize these findings as a development strategy to expand their audience segmentation and to accommodate the needs of the advertisers more optimally.Keywords: advertising avoidance, television advertisement, TAM, ANOVA, Tukey
STRATEGI PENINGKATAN ASET PT BPR SYARIAH HARTA INSAN KARIMAH (HIK) CILEDUG Isnandar, Fajri Ryan; Firdaus, Muhammad; Maulana, Agus
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.12

Abstract

The objectives of this study were 1) to analyze the conditions of the performance competition on the financial aspect of BPRS HIK Ciledug and the market leader in BPRS industry; 2) to identify the internal and external factors affecting the corporate development and strategic position of BPRS HIK Ciledug based on these factors; and 3) to formulate an accurate alternative strategy and a priority that can be recommended to the company in achieving its goals. Analysis of the evaluation of internal and external factors based on the components contained in the Shariah Maqashid and based on the components on The Porters Five Forces. The analysis of the companys strategic position based on the market growth rate and relative market share on the internal strength was conducted by using BCG matrix (Boston Consulting Group), and the analysis on the alternative strategy formulation was conducted by using IE matrix (Internal-External Matrix), and the QSPM analysis served to determine the priority strategies to increase the assets of BPRS HIK Ciledug. The main weaknesses that should be handled is the lack of scoring systems of financing and the main opportunity is the great number of written requirements for obtaining the financing provided by its competitors. The prioritized strategies of SRB HIK Ciledug include: 1) product development strategy to create innovative products, 2) Market penetration strategy by changing the amount of share returns, 3) Market development strategy by opening new branches, and 4) Backward, forward and horizontal integration strategies by introducing products to various industries.Keywords:  strategies in increasing assets, sharia community financing bank, BPRS Harta Insan Karimah, QSPM
DETERMINAN FDI INDUSTRI HULU MIGAS DI INDONESIA SERTA DAMPAKNYA PERIODE TAHUN 2003–2013 Iskandar, Yudi; Juanda, Bambang; Johan, Suwinto
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.53

Abstract

The inclusion of Indonesia as a net importer of oil, gas and high energy expenditure compared with oil and gas revenues is because of the lack of investment in upstream oil and gas in Indonesia. Indonesian oil and gas potential is relatively large, especially within eastern Indonesia. Taking into the account of the financial condition, risk and technological capabilities, the state still needs FDI to increase the upstream oil and gas operations in Indonesia. This study examined the FDI determinants by using panel data regression from 2003 until 2013 with a cross section of 82 mining areas. In addition, this study also analyzed the impact of FDI on energy security (proxy production) and state revenues, then compared them with domestic direct investment (DDI) represented by the state. Based on the data regression panel results, the variables which have positive influences on FDI were infrastructure, technology, education, corruption free index, raw oil price, oil and gas reservation, and BPMIGAS dispersion. Meanwhile, variables which hold negative influences were the market size, inflation, and economical openness. FDI holds positive impact on the state production and revenue level, nevertheless, from the production side, DDI gave bigger impact compared to FDI.Keywords: determinants, impact, FDI upstream oil and gas industry, and panel data
TINGKAT EFISIENSI INDUSTRI ASURANSI JIWA SYARIAH MENGGUNAKAN PENDEKATAN TWO STAGE DATA ENVELOPMENT ANALYSIS Benarda, Benarda; Sumarwan, Ujang; Hosen, Muhamad Nadratuzzaman
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.64

Abstract

This study aims to measure the efficiency of Sharia life insurance in Indonesia during the period of 2011-2014, analyze the influencing factors of the Tabarru’ funding ratio solvency level and funding ratio solvency level of Sharia life insurance companies in Indonesia on the efficiency in formulating policy implications for Sharia life insurance in order to be more efficient. This study used an analytical tool of DEA (Data Envelopment Analysis). The samples were taken purposively, i.e. 14 sharia life insurance companies in Indonesia from 2011-2014, followed by an analysis of Tobit on the second level. The results of the study indicate that the average results of DEA analysis for the entire DMU (Decision Making Unit) has not been efficient, either economic efficiency (overall technical) or CRS with the score of 0,693116, technical efficiency (pure technical) or VRS with the score of 0,776011, and the efficiency score in the scale efficiency of 0.884275, out of the efficiency average score. Meanwhile, the second level analysis (Tobit Analysis) showed that the level of tabarru’ funding ratio solvency has a positive and significant impact on technical and scale efficiency. The level of solvency ratios of company funding have positive and significant impact on economic and scale efficiency.Keywords: Sharia life insurance, DEA, efficiency, tobit
STRATEGI PENINGKATAN DAYA SAING PT ‘ABCD’ TBK. DI INDUSTRI MAKANAN OLAHAN PADA TAHUN 2015 Sidarta, Kanya Lakshmi; Oktaviani, Rina; Kirbrandoko, Kirbrandoko
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.73

Abstract

The distribution of market share of Indonesias processed food industry is dominated by only a few companies, i.e. one company representing 20% of market share, three companies representing 10% of market share, and 124 companies representing 35% of shares (2013, LEK insights). This condition is also shown by there are only 15 companies which are listed in Indonesian Stock Exchange (BEI) as sub-sectors of food and beverages. CV ABCD, known as the ABCD, is one of the companies listed on the BEI on the sub-sectors of food and beverages. Thus, the purposes of this study were to examine the factors influencing the competition in the processed food industry in Indonesia, to analyze the competitiveness of ABCD among other competing companies listed on BEI, and to propose alternative strategies to improve the competitiveness of ABCD within the developing and challenging market. The analytical tools used in the study were Porters Diamond Model, Firm Value Creation and AHP. The results showed that the factors affecting the competitiveness of the processed food industry in Indonesia, in reference to Porters Diamond Model, is the availability of products (good quality & innovative), the number of requests, the decision-making process with a clear purpose, value creation, and good internal and external relations. The alternative strategy proposed in enhancing the competitiveness of ABCD is improving quality standards in an integrated system by the CEO (owner) and Director of Marketing as the main actors in the clear decision process.Keywords: AHP, competitiveness, diamond porter, processed food industry, BEI
STRATEGI PENGEMBANGAN PORTOFOLIO PRODUK DIVISI PENERBITAN BUKU-BUKU PERGURUAN TINGGI PT XYZ Zulham, Otto; Daryanto, Heny K.; Djohar, Setiadi
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.83

Abstract

The study aims to help XYZ Company formulate development strategies on the portfolio of college book products. XYZ Company currently has four divisions, each targeting a different segment. To formulate a development strategy, this study used a portfolio of General Electric Matrix (GE) and Analysis of Product Life Cycle (PLC). GE Matrix results showed that the categories of the Islamic religion, economics and management, health sciences, social sciences and political education are in the first quadrant, i.e. the appeal in the industry is still high for these categories which were offset by high strength of the companys business. Categories of legal science and psychology are in quadrant II, i.e. the company has a high business strength, but the attractiveness of the industry for these categories is in medium level. The analysis result of PLC, i.e. the Islamic religion, economics and management, psychology, political science are in higher phase, legal studies in a growth phase, while the health and education sciences are in the lower phase. The formulation of strategies for the development of Islamic religion, economics and managements, social and politics is performed by using intensive growth strategy, the market growth strategy, market development strategy, and integrative strategies, legal science and psychology with intensive growth strategy, while health and education sciences with intensive and defensive strategies.Keywords: publishing company, the college book division, GE matrix, PLC analysis
PERILAKU KONSUMEN TERHADAP KEPUTUSAN PEMILIHAN MEREK SEPEDA MOTOR Ryanthi, Tantri; Suharjo, Budi; Muflikhati, Istiqlaliyah
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.23

Abstract

This study was conducted to identify factors that affect the promotion of the consumers in making the decision to choose the motorcycle brand and to measure how large the contribution is to the promotion of consumer purchasing decisions. This study used Thurstone, correspondence analysis and Structural Equation Model (SEM) analysis method to obtain the expected results. About 106 respondents representing consumers were interviewed directly by using a structured questionnaire. The results showed that consumers are more interested in the factors associated with the products, prices and after sales service in choosing a brand of motorcycles. Based on the results of the study, contributions to promotion among other 7P marketing mix provide the most minor influence on the purchase decision of motorcycle. To find out how to examine the decision-making process, this study used the theory of decision-making process as the basis of research framework that stated consumers go through several stages in the decision-making process which consists of needs recognition, information finding, evaluation of alternatives, and eventually the act of purchase. Keywords: promotion, motorcycle, correspondence, Thurstone, SEM, recommendation
PERANCANGAN STRATEGI BAURAN PEMASARAN UNTUK MENINGKATKAN KEPUASAN DAN LOYALITAS NASABAH PEMBIAYAAN UMRAH Kurniawan, Hendra; Satria, Arif; Suprayitno, Gendut
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.32

Abstract

A high level of interest among Indonesians in performing Umrah, a religious tourism, creates the opportunity for banking industries, especially XYZ Sharia bank branch which provides Umrah financing services for the Indonesian Muslim community. The objectives of this study were 1) to analyze the influence of mixed marketing on customer loyalty of XYZ Sharia Bank branch; 2) to analyze the influences of the marketing mix to customer satisfaction of XYZ Sharia Bank branch; 3) to analyze the influence of customer satisfaction on customer loyalty of XYZ Sharia Bank branch; 4) to formulate a marketing strategy to increase customer loyalty of XYZ Sharia Bank branch. This study was conducted using a descriptive method through a case study approach. The data were collected through questionnaires with non-probability sampling technique by using a convenience sampling method. The data were analyzed by using Structural Equation Modeling based on partial least square (PLS-SEM). The PLS SEM analysis results indicated that the mixed marketing is influential on customer satisfaction of XYZ Sharia Bank branch with the influential dimensions of products, prices, employees and processes. Besides, mixed marketing also is significantly influential on customer loyalty of XYZ Sharia Bank branch with the influential dimensions of products, prices, employees, physical evidence and processes. The results of the analysis using ANP demonstrated that implementing cooperation with various travels and Umrah Travel Association in Indonesia is the priority key to improve the marketing of Umrah financial products in Syariah Bank branch by the weight score of 56,03%.Keywords: ANP, mixed marketing, consumer satisfaction, consumer loyalty, Structural Equation Modelling (SEM)-PLS
PENGARUH GAYA KEPEMIMPINAN, MOTIVASI KERJA TERHADAP KOMITMEN ORGANISASI YANG BERIMPLIKASI PADA KINERJA KARYAWAN Fabio, Bagus Putu; Hubeis, Musa; Puspitawati, Herien
Jurnal Aplikasi Bisnis dan Manajemen (JABM) Vol 2, No 1 (2016): JABM Vol. 2 No. 1, Januari 2016
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.2.1.91

Abstract

The purposes of the study were: (1) to analyze the influence of leadership style and work motivation on organizational commitment; (2) analyze the influence of leadership style, employee motivation, and organizational commitment to employee performance; (3) analyze the effect of leadership style on job motivation; (4) analyze the effect of work motivation on leadership style. The data were collected by using questionnaire with 81 respondents, and subsequently processed by the method of Structural Equation Modelling of Lisrel Program. The results of the study showed that leadership style has the most influencing impact regarding the indicators of the reward explanation. Work motivation which has the most influencing impact is the pride indicators in completing works. The organizational commitment which has the most influencing impact is the indicator of the organization boasts to others. Performance which has the most influencing impact is indicated by the ability to cooperate with others. Thus, leadership style has a greater influence on organizational commitment than on performance. Work motivation also has a greater influence on organizational commitment than on performance. The organizational commitment has the most impact on performance compared to the leadership style and motivation, while leadership style has a greater influence on work motivation than work motivation on leadership styles.Keywords: leadership style, employee performance, organizational commitment, work motivation

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