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MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah
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Core Subject : Engineering,
Manajemen IKM merupakan Jurnal Pengembangan Manajemen Industri Kecil Menengah (IKM) yang diterbitkan oleh Program Studi Industri Kecil Menengah (MPI) Sekolah Pascasarjana IPB sejak September 2006, memuat kegiatan dunia usaha kecil menengah (UKM), khususnya IKM beserta instansi yang terkait seperti perbankan, departemen teknis dan usaha swasta besar dan petani/nelayan. Manajemen IKM terbit setiap 6 bulan sekali (Februari dan September) dan ditujukan sebagai wadah untuk mengkomunikasikan hasil-hasil penelitian dari kajian tugas akhir mahasiswa MPI, khususnya yang terkait dengan pembinaan dan pengembangan IKM. Namun demikian, tulisan yang diterima Manajemen IKM terbuka bagi berbagai kalangan yang memiliki ketertarikan dalam pembinaan dan pengembangan IKM, baik itu peneliti, penyuluh, maupun pengusaha. Dengan diterbitkannya jurnal ini, maka kedepannya diharapkan lebih dipahami potensi, kendala dan pengembangan IKM melalui pendekatan holistik dan sinergi yang dilihat dari faktor-faktor ekonomi, manajerial dan faktor-faktor lainnya seperti kemitraan. Perintisan jurnal sebagai berkala ilmiah berwawasan nasional dimulai sejak Februari 2006 dengan nama Jurnal MPI dengan No. ISSN 1907-3127 yang memuat 9 judul artikel pada setiap edisi. Mulai terbitan edisi September 2009, judulnya dirubah menjadi Jurnal Manajemen IKM dengan No. ISSN 2085-8418. Jurnal Manajemen IKM selama ini mampu menjadi sarana penyebarluasan informasi ilmiah kepada para dosen atau peneliti lainnya, maupun masyarakat pengguna, serta sarana pengembangan.
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Strategi Pemasaran Wafer Ransum Komplit untuk Ternak Sapi Jannah, Udoh Roudotul; Suryahadi, -; Hardjomidjojo, Hartrisari
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

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This research was aimed to analyze level of interest, identify significant predictor for intention to purchase, analyze level of uniqueness, analyze level of concordance and develop marketing strategy for wafer complete ration. The research design used judgmental sampling to select 30 respondent in Jakarta, Bogor, Depok, Tangerang and Bekasi. The data were analyzed by using descriptive analysis and ordinal regression. The result showed that wafer complete ration concept was well received. This is indicated by the level of interest (57%) of farmers to the concept. However, there are only 47% of farmers who have a desire to buy a wafer complete ration. Predictors variable that increasing level of willingness to buy are level of uniqueness, whether or not never use agriculture waste and the most usage of feed. While the other predictor variables influence to decrease level of willingness to buy are level of concordance between concepts and needs, level of interest, whether or not never heard about wafer complete ration, number of cattle and the last length of cattle business. Marketing strategies include product development, prices in the range of Rp4500 to Rp5500, the distribution system will be used broken off sell and promotion strategies with more emphasis on activities below the line
Pengaruh Faktor Kompetensi Terhadap Kinerja Individu di Perusahaan Agroindustri Go Public Rizal, Yosep; Hubeis, Musa; Mangkuprawira, Sjafri; Maulana, Agus
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

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Challenges facing companies in the era of globalization characterized by the occurrence of free trade. This study describes the competencies to create individual performance for the company to grow and to develop by using SEM to investigate the factors influencing the individual competencies at go public agroindustry. Data collection was performed according to the variables in this study by the number of 202 respondents in the sample with stratified random sampling. Respondents include employees at the level of general manager, manager, superintendent and supervisor. The results showed that there are five factors effecting competency, namely commitment, conceptual thinking, operational, achievement and influence. In order for optimal achievement of individual performance in the company´s agroindustry, it is to be supported other characteristics, namely motivation, job satisfaction and engagement. The findings from this study are expected to be useful in the assessment of competencies of human resources, especially in the agroindustry companies to be used in the process of recruitment, placement, promotion and compensation to employees in a fair, effective way to support the corporate strategy
Strategi Pemasaran Sapi Potong di CV Septia Anugerah Jakarta Kusuma, Tonni; Raharja, Sapta; Saleh, Amiruddin
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
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CV Septia Anugerah is one of the largest beef cattle in Indonesia that can meet the needs of beef cattle. In West Java, beef marketing largely dominated by livestock or livestock. The company helps farmers with livestock marketing and make it easier for farmers to get cash when needed. Marketing beef cattle through marketing channels can make the commodity reaches the consumer. But inefficient channel marketing can be relatively long or causing harm to farmers and consumers, the consumers bear the high cost of marketing, so pay a higher price, farmers are earning less, because the selling price is lower as well. In this study used the total score to produce a matrix of IFE and EFE are respectively 2,696 and 2,793 indicating that the CV Septia Anugerah is in a stable position to respond to the external environment and in a position to respond to factor flats internal. The total value score of IFE and EFE second is to identify the position of CV Septia Anugerah. Value matrix IE indicates the position of the middle cell (V), which is the growth/stable. The results of the analysis of SWOT is the following strategies, namely, the need to implement a combination of the four aspects of marketing (4Ps): product, price, place and promotion). Managerial implications of the aspects under study can be grouped into four: (1) marketing, (2) financing, (3) production, and (4) human resources. Based on matrix computations Quantitative Strategic Planning (QSP), the most interesting to be applied is to expand the marketing network to penetrate the market with the highest value of the appeal.
Usaha Pembesaran dan Pemasaran Ikan Lele serta Strategi Pengembanganya di UD Sumber Rezeki Parung, Jawa Barat Jaja, -; Suryani, Ani; Sumantadinata, Komar
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

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The purpose of this study was to determine the magnification and technology marketing at UD Sumber Rezeki and get a new breakthrough in marketing efforts and the enlargement of catfish, determine the feasibility and efficiency of marketing efforts and the enlargement of catfish, find the prospect of catfish processed products, know the SWOT in the enlargement and marketing of catfish and determine the strategy of business development and marketing of catfish enlargement on UD Sumber Rezeki. Technology production processes carried out by following the catfish aquaculture activities at UD Sumber Rezeki Parung, West Java, and then analyzed the feasibility of their business. The analisis through qualitative analysis, quantitative analysis of IFE and EFE, Matrix IE and SWOT. Catfish farming in the UD Sumber Rezeki Parung, West Java feasible to be implemented with the value of B/C ratio > 1,26. BEP catfish production. Rp9631.76 per kg, NPV 14% on the value of Rp38,140,956, 17% IRR and PBP 3 years 9 months. Efficiency for catfish enlargement in UD Sumber Rezeki determined by the use of water by gravity, the use of probiotics to save time, use sinking feed and floating feed. Based on the IFE (2.83) and EFE (2.81), then the position at UD Sumber Rezeki phase of growth and stability and are in quadrant 5. Based on the analysis of SWOT matrix and IE matrix, then the strategy for developing UD Sumber Rezeki, Parung, West Java are (1) market penetration by selling directly to end customer, (2) diversification of catfish products and (3) improve the competence of human resources.
Dampak Pemberian Kredit Pola Grameen Bank Terhadap Peningkatan Pendapatan Usaha Kecil Masyarakat Pesisir oleh Koperasi Lembaga Ekonomi Pengembangan Pesisir Mikro Mitra Mina di Kabupaten Tuban Marpaung, Enny Sjafrida; Limbong, Wilson Halomoan
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

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One of the main factor which contributes why coastal communities cannot improve their economy is low capital. This is because they have limited access to capital and it might be true that bank give limited credit facilities to fisheries stakeholders. The objectives of this research are to: (1) identify the implementation process of Grameen Bank credit scheme from Lembaga Ekonomi Pengembangan Pesisir Mikro Mina Tani (LEPP-M3) Tuban cooperative; (2) identify constrains faced in giving credit on Grameen Bank scheme; (3) identify benefit offered in giving credit on Grameen Bank scheme; and (4) analyse the impact of giving credit on Grameen Bank scheme on coastal communities income. The sampling technique used is Cluster Sampling technique. Descriptive Statistics, Multiple Linear Regression Analysis and Hypothesis Testing have been carried out to answer the research objective. These Statistics and Analysis have been done to find out the level of knowledge of all members, the level of program implementation and the level of benefits received by members. Meanwhile, the Hypothesis Testing is used to find out the absolute effects in net income of small enterprises before and after Grameen Bank credit scheme has been given. This effects is analysed paired t-test. The results show that the level of knowledge of the members to the LEPP-M3 Cooperative of Grameen Bank scheme is very good. The implementation of Grameen Bank scheme helps greatly the communities in improving their business with reasonable requirements that are not burden to its members. Furthermore, another benefit of Grameen Bank lending scheme for their members is to raise their capital with credit facilities, and they are also accustomed to saving. In installment payments, members do not have to go to the cooperatives LEPP-M3, but cooperative management will visit a weekly meeting place which has been determined. Meanwhile, the results of Paired Samples Test indicate that there a positive correlation between the income of small enterprises before and after Grameen Bank Program. This means that by Grameen Bank scheme from the LEPP-M3 Cooperative Tuban, the income of small businesses increase
Strategi Peningkatan Daya Saing Tuna Olahan Indonesia di Pasar Internasional Lestari, Wiji; Syarief, Rizal; Sumantadinata, Komar
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

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Tuna Indonesia mostly exported in fresh and frozen (55%), and 45% in processed tuna. It is therefore necessary to study the competitiveness of processed tuna. The method used is the Revealed Comparative Advantage (RCA) and the analysis of the Competitive Profile Matrix (CPM) Analysis, In the year 2006 to 2010, Indonesia has a fresh tuna RCA index between 4.56 to 8.18, tuna frozen at 0.49 to 1,43 and processed tuna fish ranged from 1.25 to 2.68. Based on the analysis of the competitive profile, three factors of production and marketing of highly influential on the competitiveness of tuna fish are (1) the quality of the resulting processed tuna fish with a weight of 0.143, (2) tariff and non tariff barriers with a weight of 0.114, and (3) Development and Promotion Intellegence market with the weight of 0.110. As for the human and institutional factors, factors which have an important role in increasing competitiveness is (1) The Role of Government in the development of the tuna processing industry with a weight of 0.147, (2) Availability of human resources capable of handling quality with weights 0.135, and (3) the role of government in the prevention and handling of illegal fishing by weight of 0.130. Based on the analysis of RCA analysis and matrix analysis of the competitive profiles of priority strategies that can be done to improve the competitiveness of Indonesia´s processed tuna to the factors of production and marketing are as follows (1) Improve the quality of processed tuna Indonesia; (2) Encourage overcome tariff and non tariff barriers; (3) enhance market development and promotion Intellegence, The strategic priorities for the human and institutional factors are (1) Increase the Role of Government in the development of the tuna processing industry, (2) Improving the human resources capable of handling quality, (3) Eradication and control of illegal fishing.
Pinjaman Program Kemitraan pada Peningkatan Kinerja Mitra Binaan PT Sucofindo (Persero) di Jabotabek Suprayitno, Heri; Hardjomidjojo, Hartrisari
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
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Partnership program is a program aimed to increase the ability of small businesses to be resilient and self-sufficient through the use of funds less than 1%-2% of net profit. Partnership program has targeted in small business in the company’s region area which has been doing the business activities for at least 1 year, owning prospects to be developed and not yet having sufficient collateral to obtain bank credit and and has turnover below 200 million. PT Sucofindo (Persero) is a State-owned Business which gives loans to small and medium enterprises (SMEs) through the Program of Partnership and Environment Management. The aim of this study was to analyze: (1) financial profit margin ratio, ROTA, ROE, the circulation of work capital, (2) the changes of turnover, and (3) the changes of labours before and after the partnership loan program to the SME. The study was conducted from April to July 2011 in Jabotabek. Primary data was collected from questioner, interviews and observation, secondary data was collected from literature such as journals, magazines and books. The object was SME that has received the loan from Program of Partnership and Environment Management within 1 to 3 years. The results showed that there was an increase in the measures of SME financial performance, namely: (1) Profit Margin (PM), (2) ROTA, (3) ROE, (4) WCT, (5) Sales and (6) Labours. The conclusion of this study was that PT Sucofindo (Persero) should socialize the procedure to reach the facility of the credit of work capital to the SME.
Strategi Pengembangan Koperasi Jasa Keuangan Syariah Dalam Pembiayaan Usaha Mikro di Kecamatan Tanjungsari, Sumedang Pristiyanto, -; Bintoro, Mochamad Hasjim; Soekarto, Soewarno Tjokro
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
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KJKS as Islamic microfinance institution have a strategic role in the expansion of employment and reduce poverty. KJKS have a role as agent of asset distribution for the economic empowerment of the community, through Baitul Maal activities which is serve as a social institution and Baitul Tamwil which is serve as business institutions with Islamic patterns. The aimed of the study were (1) Identify the KJKS aspects, (2) Identify internal and and external factors that may indicate the position of cooperatives and opportunities, (3) Arrange appropriate formulation and alternative strategic for development of KJKS. Data were collected with primary and secondary data collection through library, field observation, questionnaires, worksheets and interview skills approach (administrators/managers and experts).  Techniques and data processing using descriptive analysis both normative (according to the rules of sharia and legislation in force), qualitative (describing the profile, products and processes as well as business activities KJKS describe IFE matrix, EFE, IE, SWOT and QSPM), and quantitative (do the calculation above tabulation health assessment and weighting of the IFE, EFE, and IE). Data processing is done using Microsoft Office Excel 2007 and SPSS ver. 15.0 for Windows. Data showed from scoring through IFE matrix (3.14) and EFE (2.92) and grouping strategies using IE matrix that KJKS Mardlotillah BMT are at the Development and Expansion. The strategy is designed to achieve capital growth conditions, asset and financing for micro distribution cooperative members. Development Strategy KJKS BMT Mardlotillah generated SWOT matrix and QSP obtained suggested five strategic priorities are: (1) Improved quality of service and sharia business management, (2) Increasing cooperatives imaging through improved internal oversight and accountability of financial statements and (3) Increase the quality of human resources that are reliable and robust, (4) Establish a good relationship/partnership with the financial institutions, and 5) Optimization services and coaching/mentoring business member loyalty to motivate and saving members interests.
Tingkat Kepuasan Pelanggan dan Strategi Pengembangan Usaha Jasa Salon Kecantikan Keraton di Tangerang Widiana, Wine; Hubeis, Musa; Raharja, Sapta
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
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Salon Kecantikan Keraton that was  established in 2007 is  required to improve services in order to compete in facing the competition of growing salon business. Since Salon Kecantikan Keraton was established, there is a number of customers decreased significantly, so the researcher is trying to conduct a study  in order to increase the number of customers and increase the  profitability of the Salon Keraton. The methods used in this research are descriptive analysis, reliability and validity test, chi-square, cross tabulation, IPA, CSI and SWOT analysis. Customer characteristics of Salon Kecantikan Keraton majority are women aged 26-35 years worked as employees whose income of Rp1-3 million. In general,  customers  get information from the banner that is placed in front of the salon. Based on the relationship between customers and the level of performance characteristics can be concluded that female customers, especially those who are  over the age of 40 years and customers who have income above Rp8 million more sensitive and requires more attention to handle. Employee and entrepreneur are easier to understand and comprehend the type of care provided, the frequency of visits depends on the services during the first visit can lead to good impression on customers, sources of information with a banner that is placed in front of the Salon Kecantikan Keraton’s staff are very helpful in providing information the type of care and price of Salon Kecantikan Keraton. The main priority of repairs need to be done about strategic accelerate Salon Kecantikan Keraton performance repaired relevate with cost and benefit and Salon Kecantikan can achieve optimum goals and easy for implementation.
Pengaruh Faktor Kompetensi terhadap Kinerja Individu di Perusahaan Agroindustri Go Public Rizal, Yosef; Hubeis, Musa; Mangkuprawira, Sjafri mpiipb@indo.net.id; Maulana, Agus
MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Vol 8, No 1 (2013): Manajemen IKM
Publisher : Institut Pertanian Bogor

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Tantangan perusahaan dalam menghadapi era globalisasi ditandai dengan terjadinya perdagangan bebas. Dalam penelitian ini dijelaskan strategi pwnwntuan kompetensi agar mampu menciptakan daya saing perusahaan melalui kinerja individu. Studi ini menjelaskan kompetensi untuk menciptakan kinerja individu agar perusahaan dapat tumbuh dan berkembang dengan menggunakan metode Structural Equation Modeling (SEM) untuk mengetahui faktor yang mempengaruhi kompetensi individu pada perusahaan agroindustri go public. Pengumpulan data stratified random sampling. Responden meliputi karyawan pada tingkatan general manager, manager, superintendent dan supervisor, Hasil penelitian menunjukan bahwa terdapat lima faktor yang mempengaruhi kompetensi, yaitu: komitmen, pemikiran konseptual, operasional, pencapaian hasil dan mempengaruhi. Agar pencapaian kinerja individu optimal di perusahaan agroindustri, maka perlu ditunjang karakteristik lainnya, yaitu: motivasi; kepuasan kerja dan keterikatan. Temuan dari penelitian ini diharapkan berguna dala penelitian kompetensi SDM khususnya di perusahaan agroindustri dalam proses penerimaan, penempatan, promosi dan pemberian kompensasi kepada karyawan secara adil dan efektif guna mendukung strategi perusahaan. Keyword: agroindustri; agroindustry; cometencies; kinerja individu; kompetensi; individual performance; human resource; sumber daya manusia

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