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Denok Lestari
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INDONESIA
Journal of Business on Hospitality and Tourism
ISSN : 25279092     EISSN : 25276921     DOI : -
The Journal of Business on Hospitality and Tourism (JBHOST), is an international peer-reviewed and brings articles in all areas related to Tourism & Hospitality. It is published once a year, and publishes original research, both conceptual and empirical, that clearly enhances the theoretical development of the hospitality and tourism field. JBHOST currently published both qualitative and quantitative researches. Articles submitted by authors are evaluated by a group of peer review experts in the field to ensure all the published articles are of high quality and the information they contain is accurate and reliable. JBHOST is published in both print and online version. The online version is always available for download and if it is necessary, the printed version will be released based on authors or members’ needs.
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Search results for , issue " Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM" : 10 Documents clear
CHARACTERISTICS AND STRATEGIES TO IMPROVE CHINESE OUTBOUND TOURIST TRAVEL TO INDONESIA Hendriyani, I Gusti Ayu Dewi
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (134.881 KB) | DOI: 10.22334/jbhost.v4i2.129

Abstract

The tourism sector in Indonesia has been established as the main sector in the future. Visits of Chinese tourists ranked highest in 2017 than any other country. The huge potential of China's market in the world demands that the government together with tourism stakeholders jointly increase the number of Chinese tourists visiting Indonesia. This research is a literature study on the characteristics of Chinese outbound tourists from various sources, as well as strategies to increase the visit of Chinese tourists to Indonesia. The results of this literature review are expected to be an input for the development of tourism sector in Indonesia in reaching outbound tourists from China, and can be an inspiration for a suitable research theme in the future.
Tourist Preferences and Satisfaction in Karangasem Virgin Beach, Bali Arsana, I Gede Eka; Budi, Agung Permana; Sulasmini, Ni Made Ayu
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (232.05 KB) | DOI: 10.22334/jbhost.v4i2.118

Abstract

The development of Virgin Beach which has not been maximized has caused many complaints from tourists, both aspects of completeness of facilities, accessibility. Tourist preferences and satisfaction are important factors in developing Virgin Beach to make it better in the future. This study aims to find out the preferences and satisfaction of tourists in Virgin Beach, Karangasem, Bali. This type of research is descriptive quantitative, the number of samples of 40 visiting tourists taken using incidental sampling techniques. Questionnaires that are distributed using a Likert scale have been tested for validity and reliability. Data were analyzed through descriptive statistics with the assessment categorization method based on the average score and IPA (importance performance analysis) with a method of looking for gaps between expectations and performance. The results of this study conclude that tourist preferences in Virgin Beach are good, have an average value of 3.6 in the interval of 3,5 - 4,2. While tourist satisfaction shows from 5 variables, namely: reliability, responsiveness, assurance, empathy and tangible evidence, only responsiveness and assurance variables that have performance in accordance with tourist expectations and are able to satisfy tourists while physical evidence and reliability variables have lower performance from the expectations of tourists so that they have not been able to support the satisfaction of tourists on Virgin Beach and the empathy variable is not too expected by tourists to support their satisfaction at Virgin Beach. And it is necessary to develop from the aspect of tourist facilities, and improve service performance.
CRISIS MANAGEMENT CONDUCTED BY BALI TOURISM BOARD (BTB) DURING THE MOUNT AGUNG VOLCANO ERUPTION Prabawa, I Wayan Sukma Winarya; Dewi, Komang Ayu Ratika
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (86.377 KB) | DOI: 10.22334/jbhost.v4i2.123

Abstract

This study aims to determine the implementation of crisis management, which was carried out by the Bali Tourism Board (BTB) in Bali tourism recovery efforts due to the disaster of the Mount Agung eruption. Crisis management is needed to help restore the trust of tourists and tourism industry players and minimize the impact of the crisis on the destination. This research is qualitative research by collecting data using interview methods and documentation. This research shows that the crisis that emerged in Bali's tourism sector was at a serious level, where the crisis caused losses to the Bali tourism industry, both in the form of economic losses and the image of Bali. A series of crisis management actions were carried out by BTB which was divided into 5 steps; 1) crisis identification; 2) crisis analysis; 3) crisis isolation; 4) choice of strategy; 5) controlling program.
TOURIST’S PROFILE AND PERCEPTION TOWARDS ECOTOURISM PRODUCT IN AMBENGAN VILLAGE, SINGARAJA, BALI Arcana, Komang Trisna Pratiwi; Febianti, Febianti
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (340.068 KB) | DOI: 10.22334/jbhost.v4i2.119

Abstract

The development of the tourism industry in the south of Bali tend to be uncontrolled and opened an opportunity for other development of alternative tourism destination in other regions of Bali such as Singaraja. One of destination with natural and cultural tourism attraction is Ambengan Village. In the increase of tourist demand, the community needs to do some innovations and development of tourism product. Furthermore, it requires to prioritize the existing market segmentation and reaching the other one. It necessary due to the existing product has some weaknesses compared to tourism product attributes. The objective of this research is to discover the tourist’s profile and their perception of ecotourism product in Ambengan Village with qualitative and quantitative method. To obtain the data, the research instruments used were questionnaire to 100 mixes of domestic and international tourist, interview guidelines to government, village chief, local community, and checklist observation. Majority of the tourist were satisfied with natural attraction been offered, informative local people, and safety atmosphere surrounding area. The local community has been aware of tourism potential in their village. They are in the state of euphoria level. However it wasn't completed with other supported attributes such as accommodation; restaurant; accessibility; route direction; moneychanger and souvenir shop. Government needs to allocate more budgets in supervising the community to develop tourism potential. The data obtained also assists them practically to create marketing strategy and guidance of ecotourism product in Ambengan Village.
THE INFLUENCE OF DESTINATION IMAGES ON REVISIT INTENTION IN MOUNT BATUR Agustina, Ni Ketut Wiwiek
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (354.701 KB) | DOI: 10.22334/jbhost.v4i2.125

Abstract

Tourism has become one of idol business in Indonesia, which can be seen by the graph of performance continues to rise up compared to oil, gas, coal, and palm oil which continue to decline. Each destination tries to serve tourists better using many kinds of strategies, one of them is the destination image. This research aims to analyze the influence of destination image on the revisit intention in Mount Batur, Bali. The study is explanatory and done using quantitative and descriptive approaches. The number of samples to be used is 100 samples. The method of data collection is done by questionnaire collection method to analyze the influence of the destination image variable on the variable of revisit intention obtained by descriptive explanation. Based on the results of the research conducted, it shows that the image of the destination has a significant effect on the interest in returning to tourists in Mount Batur, which means that the hypothesis proposed in the study was accepted. This can be seen in the results of the hypothesis test the value of t arithmetic obtained is equal to 7.242 with a significance value of 0.000 smaller than 0.05. Based on the correlation test, the relationship between the two variables is at a moderate level with a percentage of influence of 34.9%. So that from this it is expected that tourists area managers of  Mount Batur must try to maintain security, comfort and the environment.
THE INFLUENCE OF WORK ENVIRONMENT TOWARDS TURNOVER INTENTION OF EMPLOYEE OF 4 STAR HOTELS IN PADANG CITY Meirina, Ira; Ferdian, Feri; Pasaribu, Pasaribu; Suyuthie, Hijriyantomi
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (177.589 KB) | DOI: 10.22334/jbhost.v4i2.120

Abstract

The purpose of this study was to analyze the influence of the work environment towards turnover intention of 4-star hotel employees in Padang City. This type of research is quantitative descriptive with a causal associative approach. The population in this study was 796 people consisting of all 4-star hotel employees in Padang City. The sample is 251 people using proportional random sampling technique. The data analysis technique used is simple linear regression analysis. The results of the study show that F counts with sig. 0,000 <0,05, then the work environment variable has a significant influence on employee turnover intention. Next, R Square is 0.309. This means that the work environment affects employee turnover intention by 30.9% and the rest is influenced by other factors such as salary, work stress, job satisfaction. Regression coefficient value if Y = a + bX = 17,713 + 0.744 X means that every increase of 1 unit of work environment will increase 0.744 employee turnover unit intention of 4-star hotel in Padang City.
The Effect of E-WOM on Social Media Instagram Toward The Decision To Visit Labuan Bajo Yudhistira, Putu Gde Arie
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (179.715 KB) | DOI: 10.22334/jbhost.v4i2.117

Abstract

E-WOM is a social media marketing especially on Instagram, which is used to promote a tourist attraction or a product. The purpose of this study was to find out the Effect of E-WOM in Social Media Instagram on the Decision to Visit Labuan Bajo. This research was a descriptive study with a quantitative approach using questionnaire tools for data collection techniques using sample of 100 respondents by taking purposive sampling technique. Respondents used in this research were visitors who had visited Labuan Bajo. This research used 2 variables: Electronic Word of Mouth variable with 5 e-WOM dimensions which were Platform Assistance, Concern for others, Expressing Positive Feeling, Economic Incentive and Helping the Company.Variable Visiting decisions were analyzed using multiple linear regression. The result of percentage of E-WOM in Social Media Instagram on the Decision to Visit Labuan Bajo was 20,6% with two dimensions which had a very strong relationship toward decision to visit, which were dimension Expressing Positive Feeling and Economic Incentive.
WHAT SERVICESCAPES SHOULD BE PRIORITIZED IN THE HOSPITALITY CENTER, UNIVERSITAS NEGERI PADANG? Pasaribu, Pasaribu; Putra, Trisna; Lisna, Yuke Permata
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (198.125 KB) | DOI: 10.22334/jbhost.v4i2.121

Abstract

The Hospitality Center is one of the business incubators managed by the Faculty of Tourism and Hospitality of the UNP. Currently, the Hospitality Center provides lodging services and will be equipped with other supporting facilities. Consumers who become the market share of this accommodation are University guests, trainees, students and employees, especially those in Padang State University. As one of the business incubators since UNP changed its status to a Public Service Agency, this unit is expected to be one of the pioneers of income generating which can contribute significantly to the income of the UNP. To increase Occupancy and maximize revenue and Hospitality Center, it is necessary to study the servicescape that is needed (Importance) by guests and how the performance (performance) of the servicescape itself has been provided by the manager. This study seeks to assess the level of importance and performance of each item from servicescapes consisting of ambient conditions, spatial layout and functionality, sign, symbol, and artifacts. The purpose of this study is; to determine the level of importance and performance of servicescapes, so that it can facilitate the assessment and help take action on servicescapes that have been analyzed and grouped into importance performance analysis, it can assess the condition of existing servicescapes and can make priority scales future improvements. The research method used in this study was descriptive method with a quantitative approach by distributing questionnaires to 80 guests who had or were staying at the Hospitality Center, Padang State University. The results of the research trials show that there were no declarations from the instruments prepared. The results of the study show that all the attributes of servicescapes belong to the B quadrant (Maintain Achievement), where the level of importance of servicescapes required by guests, has been met by the manager.
THE IMPLEMENTATION OF WRITING STRATEGY FOR IMPROVING STUDENTS’ WRITING SKILL AT THE FOURTH SEMESTER STUDENTS OF THE INTERNATIONAL BALI TOURISM INSTITUTE, DENPASAR – BALI IN ACADEMIC YEAR 2017/2018 Kuntariati, Utik; Paramita, Putu Dian Yuliani; Ekasani, Kadek Ayu
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (271.61 KB) | DOI: 10.22334/jbhost.v4i2.109

Abstract

This study was aimed at knowing whether the final product of composition which is given detailed feedback (error correction) performs better than of that given global feedback. The accessible population of the study was the fourth semester students of D3 tourism of The International Bali Tourism Institute, academic year 2017/2018. The study used quasi-experimental, nonrandomized control group, pretest-posttest design. This was so because the experiment was conducted in classroom setting in which the classes had been organized into classes A and B. The result of the study revealed that there was no significant difference of the two groups – experimental and control group. The result showed that the two groups had the same ability in writing paragraph. From the result concluded that the final product of composition written by students which is given detailed feedback (error correction) perform the same as of those given global feedback. 
The Influence Of Brand Awareness And E-Service Quality On Consumer Purchasing Decisions In Booking Hotel Rooms On Traveloka Oktavia, Ria; Budi, Agung Permana; Febianti, Febianti
Journal of Business on Hospitality and Tourism Vol 4, No 2 (2018): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : STPBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (108.344 KB) | DOI: 10.22334/jbhost.v4i2.122

Abstract

This study was to determine the effect of brand awareness and e-service quality on consumer purchasing decisions in booking hotel rooms in traveloka. The subject of this study amounted to 100 random people who had booked a hotel room through the Traveloka website. The results of the questionnaire were analyzed using multiple linear regression to see the effect between variable brand awareness, e-service quality and purchasing decisions. The results of this study indicate that brand awareness and e-service quality have a significant effect of 67.1% on the variables of consumer purchasing decisions in hotel room bookings, on the traveloka website. The implication of this research is to see the contribution of the variables studied to be used as consumer decisions in making purchases on room sales services on the website, so marketing is important to know.

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