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INDONESIA
JURNAL ADMINISTRASI BISNIS
Published by Universitas Diponegoro
ISSN : 22523294     EISSN : 25484923     DOI : -
Core Subject : Economy,
Jurnal Administrasi Bisnis P-ISSN: 2252-3294 E-ISSN: 2548-4923 published by Department of Business Administration, Faculty of Social and Political Sciences, Diponegoro University of Semarang as a medium for the publication of ideas and scientific study for the development of science in business administration.
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Articles 2 Documents
Search results for , issue " Vol 7, No 1 (2018): Vol. 7 No. 1 Th. 2018" : 2 Documents clear
Pengaruh Kualitas Produk layanan Dan Citra Merek (Brand Image) Terhadap Loyalitas Melalui Kepuasan Sebagai Variabel Intervening Pada Pengguna Simcard IM3 (Studi Pada Mahasiswa Jurusan Administrasi Bisnis Fisip Undip) widayanto, widayanto
JURNAL ADMINISTRASI BISNIS Vol 7, No 1 (2018): Vol. 7 No. 1 Th. 2018
Publisher : Jurusan Administrasi Bisnis FISIP - Universitas Diponegoro

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Abstract

The fast development of information technology has been giving positive impact on its users. This is very enough perceived in the sector of communication. The distance-separated people can still communicate without experiencing obstacles and difficulties. The easiness in communicating is perceivedly more and more increasing with the number of telecomunnication provider. Each provider to other providers,  has been competing for consumers’ satisfication. For this goal,  the strategy done by that provider is to give good quality of service. The quality of this good service product, will be able to satisfy its users. The other strategy by provider is the brand image. This brand image is always maintained and strived to increase. Then through the quality of service products and the impression of the good brand image, the provider will always have place in the heart of customers. So that,  eventually consumers will become loyal customersThis type of research is explanatory research, with a population of 100 students from the Department of Business Administration of FISIP, Undip, which are registering and using IM3 card. Sampling on this study uses a non-probability sample which is known as purposive sampling method. The data was collected through questionnaires. The method of analyzing data is Partial Least Square (PLS) analysis, Mediation / Intervening Testing using Variance Accounted For (VAF) and Fit Model Indicators (Model of Indices) using WarpPLS 6. Based on the results of the analysis using WarpPLS 6.0, it can be explained that the results of test of the direct influence on this research model show positive and significant influence. The results of the test of indirect effects on the model also show positive and significant influence. The satisfaction variable as mediation in the model is Partial Mediation.Researcher suggest that the signal of IM3 can be expanded more to be able to expand the range of user communication. In addition, IM3 providers should be able to design IM3 card physical products easier to use
PENGARUH KOMUNIKASI INTERPERSONAL DAN LINGKUNGSN KERJA TERHADAP KINERJA KARYAWAN PT. EURO MANAGEMENT INDONESIA Gumay, Syifa Aulia; DS, Agus Hermani
JURNAL ADMINISTRASI BISNIS Vol 7, No 1 (2018): Vol. 7 No. 1 Th. 2018
Publisher : Jurusan Administrasi Bisnis FISIP - Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (71.575 KB)

Abstract

PT. Euro Management Indonesia have some low level performance of employees such as not good in giving directives or guidance or work orders, some work space is not adequate, and the achievement of quality and quantity targets that have not maximized. It is allegedly due to the existence of interpersonal communication and work environment employees are still considered not good.The aims of this study to determine how the influence that given by interpersonal communication and work environment to the performance of employees of PT. Euro Management Indonesia. Type of this research is explanatory research, with 50 respondents of samples. Used questionnaire as data collecting with Likert measurement scale. In the data analysis method used is test of validity and reliability, correlation coefficient (R), regression test, coefficient of determination (R2), significance of t test and F test by using SPSS 20.0.The results of this research shows that interpersonal communication and work environment severally has significant, strong and positive influence toward employee performance. Two variables has been tested gradually or even together show that interpersonal communication (0,682) and work environment (0,678) simultaneously have strong relation with employee performance. The amount of contribution value (R2) by interpersonal communication is greater than work environment, coefficient of determination value (R2) for interpersonal communication is 46,5% and work environment is 46%.

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