Aiming to investigate the satisfaction level of household beneficiaries towards Raskin Program, the study attempts to determine the gap between householdsâ expectation and Raskin Program perforÂmance of each satisfaction attribute. By collecting data from 125 respondents of legal beneficiaries, the primary data is processed using descriptive and survey method through questionnaires and interviews and gathered using convenience sampling (non probability sampling). The objectives of the study are to: (1) analyze householdâs perception and satisfaction index of Raskin Program; (2) analyze factors that influence householdâs satisfaction towards Raskin Program; (3) analyze the official perception of Raskin Program performance; (4) analyze the gap between householdsâ expectation and Raskin ProÂgram performance; and (5) formulate strategy to increase Raskin Program effectiveness.The study has shown significant contribution of all dimensions in influencing customer satisfaction. The application of Gap Analysis has revealed the fact that there is a significant gap in tangible dimension, with reliÂability dimension is having the largest contribution, sequentially followed by tangible, responsiveness, assurance and empathy dimension with the least contribution. This implies that the priority of factors to be improved is also. Â Keywords: Raskin, Household beneficiaries Satisfaction, Effectiveness, Gap Analysis, and Customer Satisfaction Index.
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