Fokus Ekonomi : Jurnal Ilmiah Ekonomi
Vol 8, No 2: Desember 2013

MENGUKUR PROBABILITAS INDUSTRI BATIK TULIS LASEM BERORIENTASI EKSPOR

Tahwin, Muhammad (Unknown)
Mahmudi, A. Aviv (Unknown)



Article Info

Publish Date
01 Dec 2013

Abstract

This research aims to prove and explain the influence of corporation, enterprise age, education level, foreign language mastery, number of labours, production capacity and promotion activation to ward export market orientation of batik lasem industry. The tehnigue of data analysis used in this study is logistic regression model. The result of this study shows that the variable of foreingn language mastery influences significantly in predicting export market orientation. While variable of corporation, enterprise age, number of labours, production capacity, promotion activation are not proved to give significant influence in predicting export market orientation. This study is expected to add other factors that are estimated able to predict export market orientation like product quality and capital.

Copyrights © 2013






Journal Info

Abbrev

fe

Publisher

Subject

Economics, Econometrics & Finance

Description

Focus and Scope of Jurnal Fokus ekonomi : Economic theory, Organizational Management, Human Resource Management, Accounting ...