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Kecenderungan Kajian Penelitian Jurnal Komunikasi Pada Penulis APJIKI Ditinjau dari Tujuh Tradisi Komunikasi

Profetik: Jurnal Komunikasi Vol 11, No 2 (2018)
Publisher : Universitas Islam Negeri Sunan Kalijaga Yogyakarta

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Abstract

This research tries to reveal the trends and tendency of research studies conducted by the authors published in the journal of communication science incorporated in the Association of Journal Management Science Communication Indonesia (APJIKI). The publication demands made by the academic community of Higher Education give a considerable impact on the awareness of the lecturers the importance of conducting studies, research and writing scientific papers. Communication science study progressed along with the development of communication technology. The development of this communication study coloring the writing of scientific articles in the form of research and articles in communication journals, then this research synthesizes the results of writing in scientific journals in the field of communication science contained in APJIKI (Association of Publishers Journal of Communication Science) in Indonesia by using perspective approaches seven traditions in communication namely, semiotics, phenomenology, cybernetic, psychological social, socio-cultural, critical and rhetoric. This study is using a quantitative and qualitative approach, data obtained through the dissemination of an online questionnaire and interview. The results showed that the scope of research studies for communication journals incorporated in APJIKI year 2016 more inclined on the study Public Relations (PR). While the form of communication studies that ranked first in 2016 is a study on the form of mass communication.

TANTANGAN SOCIOPRENEURS YOGYAKARTA DI ERA COMMUNICATION 3.0

Profetik: Jurnal Komunikasi Vol 11, No 1 (2018)
Publisher : Universitas Islam Negeri Sunan Kalijaga Yogyakarta

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Abstract

Social enterprise pada dasarnya merupakan organisasi sosial yang mempunyai misi berkelanjutan, dimana para sociopreneurs menjadikan masalah sosial sebagai peluang untuk membantu masyarakat sekitarnya. Di Yogyakarta, aktivitas social entrepreneurship menunjukkan peningkatan setiap tahunnya terutama di kalangan anak muda. Saat ini tren usaha di bidang sosial bukan lagi sebuah keterpaksaan, tetapi menjadi pilihan bagi para pelakunya. Penelitian ini menggunakan teknik deskriptif kualitatif dengan studi kasus tentang sociopreneurs. Penelitian dilakukan untuk mengkaji  dan menganalisis tantangan yang dihadapi sociopreneurs Yogyakarta sebagai mitra pembangunan di era communication 3.0.Social enterprise is primarily a social organization that has a sustainable mission, where the social problems make sociopreneurs as an opportunity to help the surrounding community. In Yogyakarta, a social entrepreneurship activity shows an increase every year, especially among the young. Current efforts in the social field are no longer because of forced but became an option for the perpetrators. This research was conducted to review and analyze the challenges facing sociopreneurs Yogyakarta as partners of development in the era of communication 3.0.

Strategi Program Studi Untuk Meningkatkan Brandawareness (Studi Pada Prodi Ilmu Komunikasi Fakultas Ilmu Sosial Humaniora UIN Sunan Kalijaga)

KRITIS : Jurnal Ilmu Sosial dan Ilmu Politik Universitas Hasanuddin Volume 1 Number 1, July 2015
Publisher : FISIP UNHAS

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Abstract

Abstrak : Brand awareness sangat berkaitan erat dengan bagaimana sebuah brand bisa bertahan di benak masyarakat. Dengan memperkuat brand diharapkan masyarakat sebagai salah satu stake holder akan memiliki brand awareness atau kesadaran merek terhadap perguruan tinggi tersebut. Penelitian ini untuk menunjukkan bahwa bukan hanya perusahaan saja yang harus membentuk dan meningkatkan “brand awareness”, namun perguruan tinggi dimasa sekarang juga harus memikirkan hal ini sebagai bagian dari perbaikan pelayanan kepada masyarakat. Program studi dapat membentuk brand awareness yang dapat melekat kuat di benak masyarakat. Pembentukan brand awareness setiap program studi sangat ditentukan oleh target mahasiswanya, siapa kompetitornya, bagaimana agar prodi yang bersangkutan memiliki kredibilitas yang lebih tinggi jika dibandingkan dengan program studi serupa di kampus yang lain.Kata Kunci : strategi, program studi dan brandawarness Abstract : Brand awareness is related to the strength of the brand in memory. Brand awareness is reflected by consumers’ ability to identify various brand elements. This research explains that brands have become important drivers of growth for any university,department, good or service. A strong university brand makes people aware of what the university represents and about the different offerings of the university. The main reason consumers flock to some department in university and ignore others is that behind the brand stands an unspoken promise and value. It is necessary to decide who the target consumer is, who the main competitors are, how the brand is similar to these competitors and how the brand is different from these competitorsKey words : Strategy, Courses and Brandawarness

PERUBAHAN SOSIAL MASYARAKAT MELALUI GERAKAN BANK SAMPAH: STUDI PADA BANK SAMPAH GEMAH RIPAH, DESA BADEGAN, KABUPATEN BANTUL, YOGYAKARTA

Jurnal AGRISEP JURNAL AGRISEP VOL 17 NO 2 2018
Publisher : Prodi Agribisnis Jurusan Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Bengkulu

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Abstract

ABSTRACTThe changes that occur in the community with the presence of the waste bank program will undoubtedly pass through a process that takes place gradually and involves the role of the independent agency that is very unusual.  Therefore, the research objectives here is to analyze the stages of changes going on in society as a result of the existence of the Waste Bank and parse variables agent role in those changes.  This research used the qualitative method with descriptive, i.e., design studies that give a picture carefully regarding certain individuals or groups about the circumstances and symptoms occur and then be matched with the prevailing theory.  Data collection is done by observation and FGD. Persistence and effort drive the large and structured society that eventually led to the results shown by the number of benefits obtained with the existence of waste bank.   The strategy that carried Gemah Ripah waste Bank to remain active up to now serve with the emphasis on childrens education, do innovations, using such modern bank management, expand networks and provide socialization and accompaniment to the new waste banks. Keyword: Social change, Agent of change, Waste Bank 

TANTANGAN LITERASI INFORMASI PETANI DI ERA INFORMASI: Studi Kasus Petani di Lahan Pasir Pantai Daerah Istimewa Yogyakarta

JSEP (Journal of Social and Agricultural Economics) Vol 10 No 1 (2017)
Publisher : University of Jember

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Abstract

Information literacy of farmers is especially significant for the growth of farmer, increasing farmers’ income, promoting efficiency of agriculture and rural development. The aims of this research are getting to know 1) the challenge of farmers to understand the needs, source, access of agricultural information and 2) the challenge of farmers information literacy: possess, syntesize, analyze, diseminate and adoption of agricultural information. Participatory action research was choosen as a tool for enacting farmer-driven research. This result showed that the challenge of understanding the needs of agricultural information are slightly on the low level because farmers have understood the needs of information variety to enhance better farming. They can mention the basic needs of agricultural information on farming in the coastal sandy land which are resistant seed, watering and mulch system, biochemical of fertilizer and pesticide, and market product information. The challenge of farmers information literacy on how the farmers possess, synthesize, analyze, diseminate and adoption of information are demanding. Majority of farmers who called as members of farmer group have merely depended on the information which is provided by the group. They mostly conduct and access agricultural information by using interpersonal approach.