Isti Purwaningtyas, Isti
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Designing Community Sustainable Development Through Language and Tourism Awareness in Kota Wisata Batu Purwaningtyas, Isti; Hartono, Didik; Khasanah, Ismatul; Junining, Esti
e-2477-1929
Publisher : Institute of Research and Community Service, University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (562.902 KB) | DOI: 10.21776/ub.ijleg.2016.002.01.9

Abstract

Tourism is one of the largest and fastest growing economic sectors in the world and has a considerable role to play in delivering sustainable development in many countries. Over the last fifty years, tourism has become one of the largest economic sectors globally, accounting for some 9% of the world’s GDP and over 200 million jobs. Tourist movements towards developing and least developed countries are growing faster than in the developed world, accounting now for almost 50% of total international tourist arrivals. Many developing countries do have assets of enormous value to the tourism sector, such as culture, art, landscape, wildlife, and climate. They are very well positioned to develop tourism as a key sector contributing to economic growth. The development of tourism in Indonesia has given significant contribution toward national economic growth. These dynamics have turned tourism into a key driver for socio-‎economic progress. Tourism is one of the many external forces influencing the direction and options for local sustainable development. One of the interesting phenomena is focusing on the concept of Local Tourism Village: a village exploring the local tourism potentials and culture in Kota Wisata Batu (KWB), East Java, Indonesia. This research offers a design or model of Local Tourism Village which is equipped with the awareness of tourism and also language to enrich local human resources. This is in line with sustainable development to simultaneously achieve three objectives, namely: (1) to increase local social welfare; (2) to get greater and more equitably distributed local economic wealth; and (3) to enhance the integrity of local ecosystems (UN Conference on Environment and Development). The design is based on the analysis of local tourism potentials, the analysis of human resources to promote tourisms, and the need survey of English as an international language to support tourism promotions. This model requires the joint of local government, society, and education practitioners to establish autonomous learning condition. The model works on giving training on English for Tourisms presented on a module and practiced in series of tourism activities.Keywords: Local tourism village, Sustainable development, English for Tourisms, Kota Wisata Batu
Designing a Model of Tourism Village by Augmenting Language and Tourism Awareness as an Attempt to Increase Local Economy in Batu Junining, Esti; Purwaningtyas, Isti; Khasanah, Ismatul; Hartono, Didik
e-2477-1929
Publisher : Institute of Research and Community Service, University of Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1025.778 KB) | DOI: 10.21776/ub.ijleg.2017.003.01.2

Abstract

As one of the efforts to awaken the local economy of Batu, this study offers a model of language and tourism awareness-based-tourism village that is establishing a tourism community that actively supports the government tourism programs. On the basis of the need analysis of the local people, a material for learning English for tourism and a model of tourism village were set up in the first year of the study. The programs in the second year of the study focus on the development and implementation of the tourism community. This community works on increasing communication skills and tourism awareness among the community consisting of a group of tourism awareness, the youths and businessmen. A visit and training plan in the form of Focus Group Discussion (FGD) has already been implemented in the four villages in Batu namely Punten, Tulungrejo, Sumberejo and Pandanrejo. This community is established to increase the local people income which is expected to influence the global income of the village. The results show that the four villages agree with the idea of training and building a tourism community in Batu.Keywords: developing a model of tourism village, communication skill awareness, tourism awareness, local economy, Batu city
Konservasi Nilai Budaya Indonesia melalui Bahasa Daerah Purwaningtyas, Isti; Junining, Esti
MABASAN Vol 3, No 1 (2009): Mabasan
Publisher : Kantor Bahasa Nusa Tenggara Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (236.139 KB) | DOI: 10.26499/mab.v3i1.102

Abstract

Pendidikan seni budaya, termasuk pendidikan budi pekerti, merupakan upaya paling mendasar yang harus diterapkan kepada anak-anak generasi bangsa, karena tanpa mengenal budaya Indonesia, maka pertumbuhan generasi akan kacau di masa datang. Efek dari hal ini adalah timbulnya demoralisasi atau kemerosotan moral di masyarakat. Misalnya, dalam masyarakat Jawa, kehalusan bertutur kata yang tercermin dalam stratifikasi bahasa Jawa sudah mengalami erosi berat. Anak-anak muda tidak lagi mau dan mampu berbahasa krama dengan orang tuanya dan dengan orang lain yang lebih tua sebagai wujud adanya rasa hormat. Apalagi pada era globalisasi saat ini, identitas budaya pribumi (lokal) dan budaya nasional makin musnah, tergerus oleh budaya global atau kultural dunia barat. Kecintaan budaya lokal dan nasional sangat penting demi kemajuan bangsa. Akar dan keberagaman budaya lokal dan nasional tersebut akan mampu mengikis masuknya budaya global yang negatif. Tidak hanya itu, perspektif budaya lokal akan mampu menyatukan komponen bangsa menuju keberhasilan pembangunan. Perangkat dan pengaruh globalisasi terhadap budaya dan seni masyarakat akan memudarkan aktivitas seni dan budaya lokal. Seni budaya lokal dan nasional yang sangat positif sangat perlu diterapkan menjadi materi pendidikan dalam proses belajar mengajar di sekolah. Oleh karena itu, upaya peningkatan dalam menanamkan kecintaan terhadap budaya daerah dan nasional diterapkan di sekolah dengan berbagai kompetisi, kreativitas lomba budaya daerah terutama melalui lembaga-lembaga pendidikan formal dan non formal. Agar  pemilik dan penutur asli bahasa daerah sadar tentang begitu besar dan pentingnya fungsi bahasa daerah, perlu diupayakan peningkatan mutu pemakaian bahasa daerah, mencakup upaya meningkatkan sikap, pengetahuan, dan ketrampilan berbahasa daerah melalui jalur formal—pendidikan dan pengajaran di sekolah dan jalur informal--dengan memfungsikan bahasa daerah dalam kehidupan masyarakat sehari-hari.