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COMPETITIVENESS OF SOYBEAN BUSINESS FARMING ANALYSIS IN GROBOGAN REGENCY CENTRAL JAVA PROVINCE Anggraeni, Nurul Widya; Roessali, Wiludjeng; Setiyawan, Hery
AGROLAND: The Agricultural Sciences Journal Vol 5, No 2 (2018)
Publisher : Tadulako University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22487/j24077593.2018.v5.i2.11843

Abstract

Soybean is one of the strategic commodities. To fulfill the increasing of domestic demand, it must be supplied from imports because domestic production is unsufficient. In addition, lower price of imported soybean has effected in competition of domestic farmers to get profit. Demand of soybean in the international and domestic market has always increased. Indonesia has imported soybeans to fill domestic soybean demand. This condition will have an impact on the decline in farm income due to soybean import. The aims of this study were to analyze the level of private profitability and competitiveness of soybean farming in Grobogan Regency.This research used survey research method with number of samples taken through simple random sampling of 100 soybean farmers. Data were analyzed by Policy Analysis Matrix (PAM). The results showed that private profitability of soybean farming in Grobogan Regency was Rp1.690.393,22 per MT. Two indicators to measure the competitiveness were Private Cost Ratio (PCR) and Domestic Resources Cost Ratio (DRCR). PCR value was 0,75 which showed that soybean farming in Grobogan Regency was more competitive and Domestic Resources Cost Ratio (DRCR) showed 0,88. It showed that soybean farming had a comparative advantage.
SIKAP KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN BANDENG DURI LUNAK DI TOKO BANDENG JUWANA KOTA SEMARANG Siagian, Gary Yefta Herbeth; Roessali, Wiludjeng; Agustini, Tri Winarni
Jurnal Bisnis Tani Vol 3, No 1 (2017): Jurnal Bisnis Tani April 2017
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (219.36 KB) | DOI: 10.35308/jbt.v3i1.479

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The aims of this study were to analyze consumer attitude, to know the factors which influences buyer attitude toward decision of purchase of softbone milkfish, and to study on satisfaction toward attribute?s of softbone milkfish at Juwana milkfish shop in Semarang City. The methods of this study were survey. The methods used were an accidental sampling of 100 respondents. The data were analyzed of using Fishbein, Important Performance Analisis (IPA), Customer Satisfaction Index (CSI), and multiple linear regression. The result of this study showed that attitude of customer assessing of milkfish production for TBJ is positive with a score of 19.52. This means that consumer feels the attribute?s of milkfish a comply with customer. Need factors that influence consumer attitudes towards purchasing decision in TBJ very significantly influenced by their job and income. The job status are government employees signicficantly buyer descision. Descision buyers average is on range Rp. 2.000.000-Rp.4.000.000 with average account the buyers most of 4-8 kg/month. Another variable of gender, education level, and location had no significant effect to purchasing decision. The level of customer satisfaction in TBJ that is on categories of satisfied with a value of 0,72. This means that the company's performance in providing products are in accordance with customer expectations
ANALISIS POLA SALURAN PEMASARAN DAN MARJIN SERTA EFISIENSI PEMASARAN AYAM BROILER PADA SISTEM KEMITRAAN DI KABUPATEN GROBOGAN (Analysis of The Pattern Marketing Channels And Marketing Margins With Efficiency Of Marketing Broiler Chicken Farming In Grobo Annisa, Rarastianevi; Marzuki, Sudiyono; Roessali, Wiludjeng
Animal Agricultural Journal Vol 4, No 1 (2015): Volume 4 Nomor 1 Tahun 2015
Publisher : Animal Agricultural Journal

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (164.205 KB)

Abstract

ABSTRAK                 Tujuanpenelitian adalahmengetahui beberapa pola saluran pemasaran dan  marjin serta efisiensi pemasaran ayam broiler di Kabupaten Grobogan. Penelitian dilaksanakanbulan Oktober sampai bulan November 2014di Kabupaten Grobogan.Metode yang digunakanadalah survei.Data yang dikumpulkan meliputi data primerdan data sekunder. Analisis data pola saluran pemasaran dibahas secara deskriptif dan pengujian marjin pemasaran tiap pola saluran pemasaran di uji dengan independent sample t test. Hasil penelitian adalah terdapat 3 pola saluran pemasaran yaitu: pola 1, produsen - inti - pedagang besar - pedagang pasar - pedagang eceran - konsumen; pola 2, produsen - inti - pedagang besar - pedagang pasar - konsumen; dan pola 3, produsen - inti - pedagang besar - konsumen.Rata-rata marjin pemasaran adalah pola 1 (panjang) Rp 13.951 sebesar 37,57%, pola 2 (sedang) Rp 11.262 sebesar 30,33 % dan pola 3 (pendek) Rp 11.918 sebesar 33,00%.Marjin pemasaran pola (1 dan 2) dan pola (1 dan 3) terdapat perbedaan antara tiap pola, sedangkan pola (2 dan 3) tidak terdapat perbedaan antara tiap pola. Kata Kunci: Pola saluran pemasaran; marjin pemasaran; efisiensi pemasaran ABSTRACT The aims of this study is to know about various patterns of marketing channel, margin and efficiency of marketing boiler chicken at Grobogan Regency. This study was carried out in October until November 2014 at Grobogan Regency. Collected data were includes the premiere data and secondary data. Data analysis of marketing channel pattern discussed in the descriptive and marketing margin testing each test pattern in the marketing channel with independent sample t test. Study result is 3 patterns of marketing channels this is pattern 1: producer-core-wholesalers-market traders-retailer-costumers. Pattern 2: producer-core-wholesalers-market traders-costumers.Pattern 3: producer-core-wholesalers- costumers. The average marketing margin is  pattern 1 (long) Rp 13.951 amount 37,57%, pattern 2 (medium) Rp 11.262 amount 30,33 % dan pola 3 (short) Rp 11.918 amount 33,00%. Marketing margin of pattern  (1 and 2) and pattern (1 and3). There is difference between each pattern. While the pattern (2 and 3) there is no difference between each pattern. Level marketing on each pattern is a pattern of 1 (long) marketing efficiency 53,50%, pattern 2 (medium) amount 58,51% and pattern 3 (short) amount 57,43% the result of relatively efficient because the efficiency of marketing said to be efficient because more than 40% the price level of costumers.Keywords: Pattern marketing; channels; margin
ANALISIS PEMASARAN KUBIS (Brassica oleracea L. var. cagitata L) DI SUB TERMINAL AGRIBISNIS (STA) JETIS KABUPATEN SEMARANG Istanto, Istanto; Roessali, Wiludjeng; Setiadi, Agus
MEDIAGRO Vol 12, No 2 (2016)
Publisher : MEDIAGRO

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Abstract

The purpose of this study was to determine the marketing system and the number of marketing channels cabbage in Jetis STA Semarang District. This research method is descriptive qualitative by using primary and secondary data. Collecting data in this study by observation, interviews and questionnaires. The research location is in Jetis STA Semarang District. The number of respondents as 58 people consisting of five wholesalers respondents, and 3 employees STA Jetis respondents with method purposive. While 5 farmer respondents, 10 merchant middleman respondents, 15 merchants collector respondents, 15 retailers respondents, and 5 consumers respondents with a method Accidental sampling. The results showed that the cabbage marketing system that is in STA Jetis is conventional marketing systems, is marketing system that gives full discretion to each marketing agencies and agricultural producers to run each their business. The cabbage marketing channels in STA Jetis consists of seven patterns of marketing channels as follows: (1) Farmer - Traders Village - Collector - Wholesalers - Retailers - Consumer, (2) Farmers - Collector - Wholesalers - Retailers - Consumer , (3) Farmer - Traders Village - Wholesalers - Retailers - Consumer, (4) Farmer - Wholesalers - Collector - Retailers - Consumer (5) Farmer - Collector - Consumer (6) Farmer - Traders Village - Collector - Retailers - Consumer, and (7) Farmers - Collector - Consumer.   Keywords: Cabbage, channel marketing, marketing system.
PENGARUH KINERJA BALAI PENYULUHAN PERTANIAN (BPP) DALAM PENERAPAN TEKNOLOGI PENGELOLAAN TANAMAN TERPADU (PTT) DAN PENINGKATAN PRODUKSI PADI DI KABUPATEN MAGELANG Yunita, Fitrin; Satmoko, Sriroso; Roessali, Wiludjeng
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 2, No 2 (2018): November 2018
Publisher : Animal and Agricultural Science Faculty, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (186.201 KB) | DOI: 10.14710/agrisocionomics.v2i2.2986

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This study aims to analyze the performance of agricultural extension centers, analyzing the application of PTT technology of rice, as well as analyzing the performance of Agricultural Extension Centers (BPP) in influencing the adoption of PTT and rice production in the district of Magelang. The basic method of research is quantitative descriptive survey approach. Exogenous variables in this study were BPP performance, while the endogenous variable is the adoption of PTT and rice production. The population in this study is 21 BPP in Magelang. The sampling technique used method purposive sampling.  Respondents in this study a number of agricultural extension 148 and 148 farmers. Data collection techniques by observation and interviews. Analysis of the data used is Path Analysis.  The results showed that the performance including the BPP in either category. Adoption PTT Rice in Magelang District including the high category. Production of rice in Magelang included in the category increased. BPP performance significantly influence farmers' adoption. Adoption PTT of Rice in Magelang Regency significantly affect rice production. BPP performance in Magelang significantly affect rice production. Increasing rice production would be done if supported by the performance of BPP and implementation optimal PTT of rice, the BPP's role should be improved through capacity building extension, the provision of infrastructure and funding to support the program in order to increase rice production, especially in the district of Magelang. Keywords: Agriculture Extension Centers (BPP); Adoption PTT of Rice; Production
ANALISIS PENGARUH PROMOSI DAN KARAKTERISTIK KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN TEH CELUP WALINI DI KOTA BANDUNG Farnesia, Lasana; Roessali, Wiludjeng; Santosa, Siswanto imam
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 1, No 1 (2017): Mei 2017
Publisher : Animal and Agricultural Science Faculty, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (151.635 KB) | DOI: 10.14710/agrisocionomics.v1i1.1640

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh bauran promosi terhadap keputusan pembelian konsumen. Penelitian ini menggunakan 100 responden dengan metode accidental sampling. Analisis data menggunakan analisis deskriptif, analisis faktor dan regresi linier berganda. Hasil penelitian menunjukkan bahwa periklanan, penjualan pribadi, promosi penjualan, pemasaran langsung, hubungan masyarakat, jenis kelamin, usia, pekerjaan dan pendidikan mempunyai pengaruh yang signifikan terhadap keputusan pembelian secara serempak. Periklanan, promosi penjualan, pemasaran langsung, jenis kelamin, usia dan pekerjaan mempunyai pengaruh yang sangat signifikan secara parsial, sedangkan penjualan pribadi, hubungan masyarakat dan pendidikan tidak signifikan.Kata Kunci: pemasaran; promosi; keputusan pembelian; teh celup walini
STUDI KOMPARASI PENGGUNAAN STIMULANSIA SISTEM CAIR DAN GAS GUNA PENINGKATAN PRODUKTIVITAS TANAMAN KARET DI PT PERKEBUNAN NUSANTARA IX JAWA TENGAH Riyadi, Septaka T; Anwar, Syaiful; Roessali, Wiludjeng
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 1, No 2 (2017): November 2017
Publisher : Animal and Agricultural Science Faculty, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (211.324 KB) | DOI: 10.14710/agrisocionomics.v1i2.1879

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ABSTRAKPenghalang utama dalam pengembangan karet alam (Hevea brasiliensis) adalah tingkat produktivitas lahan karet yang masih rendah. Produktivitas tanaman sangat dipengaruhi oleh umur tanaman. Tujuan penelitian ini adalah untuk menganalisis perbandingan produktivitas karet alam dengan penggunaan teknologi stimulant cair dengan stimulant gas dan menganalisis kelayakan finansial penerapan teknologi pada tanaman karet.  Lokasi penelitian ditentukan secara purposive di Kebun Kawung, Kabupaten Cilacap seluas 94,5 ha dengan penggunaan stimulansia gas dan penggunaan stimulansia cair pada kebun di Balong Kabupaten Jepara seluas 80,7 ha. Data teknis dan ekonomi merupakan data dalam kurun waktu Januari sampai dengan Desember 2016. Analisis uji beda dilakukan pada produksi dan produktivitas lahan karet dan analisis kelayakan finansial meliputi payback period, net B/C, NPV dan IRR. Hasil penelitian menunjukkan produktivitas lahan dan produktivitas per penyadap sistem stimulansia gas (Latene) nyata lebih tinggi daripada sistem stimulansia cair (scrapping). Hasil analisis kelayakan finansial eksploitasi karet per ha menunjukkan nilai NPV sistem scrapping lebih rendah dibandingkan system gas, Nilai IRR sistem scrapping (42.48%) lebih tinggi dibandingkan dengan system gas (22,91%). Net B/C Ratio pada sistem scrapping menunjukkan nilai yang sama sebesar 2,39. Pengembalian dana investasi diperlukan waktu (payback period) 11 hari pada sistem scrapping lebih pendek dibandingkan sistem gas yaitu 3 bulan 9 hari. Secara finansial penggunaan teknologi stimulan gasmenghasilkan pendapatan lebih tinggi dibandingkan stimulan cair pada tingkat bunga 15%.Kata kunci: gas; finansial; karet; scrapping; stimulansia
ANALISIS TATANIAGA KOPI ROBUSTA DI KECAMATAN SUMOWONO KABUPATEN SEMARANG Utama, Muhammad Khevin; Roessali, Wiludjeng; Prastiwi, Wahyu Dyah
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 2, No 2 (2018): November 2018
Publisher : Animal and Agricultural Science Faculty, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (169.837 KB) | DOI: 10.14710/agrisocionomics.v2i2.2317

Abstract

The objectives of the research were 1) Identifying of marketing channels on each marketing institutions 2) Identifiying marketing functions which performed by each marketing institutions 3) Analyzing of marketing margins on each marketing channels 4) Analyzing farmer’s share which performed by each marketing institutions on Sumowono District. The research was conducted in March 2017 until April 2017. The methodology and collecting data was executed through survey, observation, and interview using quetionnaire.The research was held in Sumowono District which the most productive of coffee on Semarang Regency. The location of research were held on 3 villages which were Pledokan’s Village, Ngadikerso’s Village and Kebonagung’s Village, those villages were chosen because that 3 village were guided by Balai Penyuluh Petanian in Sumowono District. The respondents consisted of farmers and traders Robusta coffee. Respondent farmers are 30 respondents which determined by Multistage Sampling. Respondents traders and agent are 15 respondents which determined by Accidental Sampling. The result of research was showed that there are four channels trading system that happened in Sumowono District which are (I) Farmer – Whole Saler – Traders Expoters (II) Farmer – Traders Village – Retail – Consumer (III) Farmer – Traders Village – Whole Saler – Retail – Traders Exporters (IV) Farmer – Traders Village – Whole Saler – Retail – Consumer. Each marketing institutions perform a difference of marketings function.  Marketing’s margin and farmer’s share’s value of the analysis on marketing’s channel I are equal Rp. 5.983,00 and 80,70%, channel II are equal Rp. 6.912,00 and 78%, channel III are equal Rp. 8.918,00 and 74% and channel IV are equal Rp. 10.000,00 and 71%, as well the most efficient marketing channel is channel I. Keyword : farmer’s share; function; coffee; channel; marketing.
ANALISIS SIKAP KONSUMEN PADA PEMBELIAN BERAS DI KOTA SALATIGA Kamila, Farah; Prasetyo, Edy; Roessali, Wiludjeng
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 3, No 1 (2019): Mei 2019
Publisher : Animal and Agricultural Science Faculty, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (187.325 KB) | DOI: 10.14710/agrisocionomics.v3i1.2980

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Tujuan penelitian adalah untuk menganalisis sikap konsumen terhadap atribut yang paling mempengaruhi pembelian beras dan menganalisis faktor-faktor yang mempengaruhi keputusan pembelian beras organik dan non organik di Kota Salatiga. Penelitian dilaksanakan pada bulan Januari 2018 di Kelurahan Kutowinangun Lor, Kelurahan Kalibening, Kelurahan Tegalrejo dan Kelurahan Cebongan, Kota Salatiga. Metode penelitian yang digunakan adalah survei. Pengambilan sampel menggunakan metode multistage cluster sampling. Penentuan jumlah responden menggunakan metode quota sampling dengan responden sebanyak 100 orang. Analisis data menggunakan model multiatribut fishbein dan regresi logistik biner. Hasil penelitian menunjukkan bahwa responden beras di Kota Salatiga lebih menyukai beras non organik. Secara serempak variabel jenis kelamin, umur, pendapatan, jumlah anggota keluarga, ketersediaan beras non organik dan harga beras non organik berpengaruh signifikan terhadap keputusan pembelian beras. Secara parsial, variabel pendapatan dan ketersediaan beras non organik berpengaruh signifikan terhadap keputusan pembelian beras, sedangkan variabel jenis kelamin, umur, jumlah anggota keluarga dan harga beras non organik tidak berpengaruh terhadap keputusan pembelian beras di Kota Salatiga.
ANALISIS PENDAPATAN USAHA SAPI POTONG POLA PENGGEMUKAN PADA ANGGOTA KELOMPOK TANI TERNAK BANGUNREJO II DI DESA POLOSIRI KECAMATAN BAWEN KABUPATEN SEMARANG Putri, Gitty Nadya; Sumarjono, Djoko; Roessali, Wiludjeng
Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Vol 3, No 1 (2019): Mei 2019
Publisher : Animal and Agricultural Science Faculty, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (178.118 KB) | DOI: 10.14710/agrisocionomics.v3i1.4509

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Penelitian ini bertujuan untuk menganalisis pendapatan, profitabilias dan menentukan faktor-faktor yang mempengaruhi pendapatan bersih usaha penggemukan sapi potong pada anggota kelompok tani ternak Bangunrejo II di Desa Polosiri Kecamatan Bawen Kabupaten Semarang. Jumlah sampel yang digunakan dalam penelitian ini adalah 59 orang peternak anggota kelompok tani ternak Bangunrejo II. Pengolahan data dilakukan dengan menggunakan Progaram SPSS 17, hasil penelitian menunjukkan bahwa secara signifikan pendapatan bersih sebesar Rp 907.306 per bulan dan pendapatan peternak Rp 1.094.974 per bulan lebih rendah dari upah minimum regional Kabupaten Semarang, profitabilias usaha penggemukan sapi potong 18% lebih tinggi dari bunga deposito bank. Uji t menunjukkan skala usaha, biaya pakan tambahan, biaya bakalan dan lama periode berpengaruh parsial terhadap pendapatan bersih sedangkan pengalaman usaha, pendidikan, biaya tenaga kerja, dan biaya pakan hijauan tidak berpengaruh terhadap pendapatan bersih. Persamaan regresi Y = 1.019.397,358 + 1.535.670,358X1 – 4.022,582X2 – 38.446,837X3 – 0,264X4  – 16.404,039X5 – 0,452X6 + 0,131X7 – 1.011.633,331X8 dengan nilai Adjusted R2 sebesar 93%. Secara signifikan seluruh variabel mempengaruhi pendapatan bersih. Kesimpulan dari penelitian ini adalah pendapatan usaha penggemukan sapi potong lebih rendah dari upah minimum regional Kabupaten Semarang, profitabilitas usaha penggemukan sapi potong lebih tinggi dari suku bunga deposito bank, variabel skala usaha, biaya pakan tambahan, biaya bakalan, dan lama periode berpengaruh terhadap pendapatan bersih.