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Journal : Jurnal Aplikasi Manajemen

Analisis Pengaruh Kepemimpinan Kepala Sekolah dan Motivasi Kerja Guru terhadap Komitmen Kerja Guru (Studi Kasus: SDIT Ummul Quro’ Kota Bogor) Rizqiani, Arifah; Syamsun, Muhammad; Dirdjosuparto, Sukiswo
Jurnal Aplikasi Manajemen Vol 12, No 1 (2014)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

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Abstract: The success of national education goals in particular should pay attention to the educational component of human resources. One effort to improve the quality of schools can be done by strengthening teacher’s work commitment with taking into account the principal’s leadership and work motivation of teachers. Based on these problems, this study aims to determine and analyze influence of principal leadership and work motivation of teachers to work commitment of teachers in SDIT Ummul Quro’ in the Bogor. Instrument testing methods used SPSS software 16.00 and the hypothesis testing used structural equation model (SEM) with Smart PLS software. Characteristics of teacher respondents SDIT Ummul Quro’ is dominated by women, married, educated bachelor, aged 30–39 years and has worked in SDIT Ummul Quro’ for 8–15 years. One way ANOVA test results and treatment outcome descriptive that there was no difference in the commitment of teachers working for gender, age, education level, marital status and duration of work.The results of frequency distribution shows that the majority of respondents have a good perception on school leadership, teacher work motivation and work commitment of teachers. Based on the analysis of SEM with PLS approach, it is known that principal leadership significantly influence teacher’s commitment to work, either directly or through the first teacher work motivation. Furthermore, in Model 1 principal leadership variables significantly influence the work motivation of teachers and the work motivation of teachers was ultimately significantly affect teacher’s work commitments. It can be concluded that the principal leadership variables and the work motivation of teachers significantly influence teacher’s work commitments.   Keywords: principal leadership, teacher work motivation, commitment work teacher, Partial Least Squares (PLS).
Pengaruh Budaya Organisasi dan Employee Engagement terhadap Kinerja Karyawan pada PT PLN (Persero) Area Bekasi Joushan, Shindie Aulia; Syamsun, Muhammad; Kartika, Lindawati
UB Online Journal -- Development Version -- OJS 2.4.7.1 Vol 13, No 4 (2015)
Publisher : UB Online Journal -- Development Version -- OJS 2.4.7.1

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Abstract: Electricity is a necessity that can not be separated from human’s life. PLN as theelectric service providers in Indonesia are required to improve its performance. The aims ofthis study are (1) analyzing the influence of organizational culture to employee engagement,(2) analyzing the influence of organizational culture and employee engagement to employeeperformance at PT PLN (Persero) Bekasi area. Data processed and analyzed by DescriptiveAnalysis, Structural Equation Modeling Analysis supported by microsoft excel, SPSS 16.0for windows, and SmartPLS 3.0. The results of this study are: (1) Organizational culture hasa significant effect on employee engagement; (2) Organizational culture has a significanteffect on employee performance. However, employee engagement has no significant effect onthe employee performance.Keywords: organizational culture, employee engagement, employee performance, SEM
Analisis Hubungan Corporate Governance, Corporate Social Responsibility, dan Corporate Financial Performance pada Perusahaan Kompas 100 Caesari, Annisa Putri; Irwanto, Abdul Kohar; Syamsun, Muhammad
Jurnal Aplikasi Manajemen Vol 14, No 1 (2016)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (382.482 KB) | DOI: 10.18202/jam23026332.14.1.09

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In accommodating the objectives and obligations, the company may apply a system called Corporate Governance (CG) and Corporate Social Responsibility (CSR). The implementation of CG and CSR are related because CSR is a consequence of the implementation of CG. CG and CSR are also interconnected with Corporate Financial Performance (CFP). Through the implementation of CG, the company can improve CFP. While the relationship between CSR and CFP can be associated positively or negatively. CSR can improve CFP during the company does not over investment in CSR activities. The research was conducted on one hundred companies listed in Kompas100 index to determine the relationship of implementation of CG on the disclosure of CSR, the relationship of implementation of CG to the CFP, the relationship disclosure of CSR to the CFP, and the relationship of implementation of CG to the CFP with CSR as a moderating variable in the sample companies. structural equation modeling (SEM) analysis uses in order to determine the relationship of these three variables. The results show that the implementation of CG which is reflected in board size indicator significantly positive related to the disclosure of CSR activities. However, the implementation of CG significantly negative related to the company’s financial performance that is reflected in PER ratio. Moreover, CSR disclosure is significantly negative related to the financial performance. Due to the relationship between CG and CFP and the relationship between CSR and CFP is significantly negative related, implementation of CG is also significantly negative related to the CFP through the disclosure of CSR as a moderating variable.
The Influence of Social Media in Brand Awareness, Word of Mouth, Intention and Donation Decisionat Rumah Zakat Mulyono, Dedi; Syamsun, Muhammad; Najib, Mukhamad
Jurnal Aplikasi Manajemen Vol 14, No 4 (2016)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (392.691 KB) | DOI: 10.18202/jam23026332.14.4.02

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This study was conducted for examining the influence of social media in brand awareness, word of mouth, and intention to donate and decision making to give donation at Rumah Zakat, Indonesia. Social media as an exogenous variable. Endogenous variables consist of brand awareness, word of mouth (WOM), willingness to donate, and decision to give donation. This study uses primary data that was collected from 156 respondents which active on social media. The analysis method applies the estimation model of Structural Equation Modeling (SEM) that operated by SmartPLS program version 2.0. The result revealed that social media has significant influence to the word of mouth and brand awareness of Rumah Zakat. Brand awareness of Rumah Zakat significantly gives effect in marketing of word of mouth and willingness to donate. The establishment of word of mouth’s marketing significantly effect to willingness to donate. Willingness to donate significantly influences the decision of giving donation. Meanwhile, social media indirectly influence in willingness to donate to Rumah Zakat.
Strategi Peningkatan Daya Saing UKM Sektor Sapi Perah di Indonesia Rahmawati, Siti; Kartika, Lindawati; Syamsun, Muhammad; Sayekti, Andita
Jurnal Aplikasi Manajemen Vol 14, No 4 (2016)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (598.887 KB) | DOI: 10.18202/jam23026332.14.4.14

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This study aimed to identify theperception of farmers to the compensation system, workplace culture, work engagement, and competencies;to identify the compensation system is based on a points system; and to determine the effect of compensation, workplace culture, work engagement, and competence on the competitiveness of the SMEs sectorof Dairy Cattle.This study was conducted at seven locations,namely, Bandung, Bogor, Malang, Yogyakarta, and Boyolali in early March until the end of July 2016. This study was conducted by quantitative and qualitative descriptive approach. The method of this study was the compensation analysis based on a points systemand PLS SEM. Sample selection has been done by purposive sampling method with a total 202 farmers. The results showed thatfactors affecting the improvement of the competitiveness of the SMEs sector is thedairy cow compensation and work engagement. To improve the compensation system has been applied to the SMEs sector of Dairy Farmers then in decision making in the conduct of salary to workers cattle can be based on nine factors worthy of compensation, such as work experience, skills, visual skills, social skills, responsibility for the equipment, responsibilities another initiative, physical condition and physical effort. Compensation system could be improved to better leads to the competitiveness of the SMEs sector of Dairy Farmers. Then for the work factor can be enhanced by engagement of internal livestock workers through full engagement in work, so that workers can feel more committed in doing their jobs as farmers,so that creates a sense of dedication to the job. That will affect the resulting performance and may affect to the competitiveness of the SMEssector of Dairy Cattle. 
Pengaruh Kualitas Pelayanan dan Biaya terhadap Kepuasan dan Loyalitas Pasien RSUD Kota Bogor Adil, Adityawarman; Syamsun, Muhammad; Najib, Mukhamad
Jurnal Aplikasi Manajemen Vol 14, No 3 (2016)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (635.941 KB) | DOI: 10.18202/jam23026332.14.3.04

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This study aims to determine the effect of quality of service and hospital’s cost on patient satisfaction and loyalty. This study uses secondary data from hospital’s document and primary data which collected through questionnaire’s survey from the patients of Bogor Public Hospital, Indonesia. The method of analysis using Structural Equation Modeling (SEM) analysis. According to the method of Partial Least Square (PLS), service qualityand hospital’s cost have significant impact on patient satisfaction. Service quality has significantly  impact to the patient loyalty, but the hospital’s cost has no significant impact on patient loyalty. In addition, patient satisfaction significantly affect to the patient loyalty. According to this result, the hospital needs to improve the service quality and set the right cost in order to improve patient satisfaction and at the end, gain patient loyalty.
DEVELOPMENT STRATEGY OF FOOTWEAR SMEs Putri, Revina Devitani; Hubeis, Musa; Syamsun, Muhammad
Jurnal Aplikasi Manajemen Vol 15, No 1 (2017)
Publisher : Jurusan Manajemen Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (422.273 KB) | DOI: 10.18202/jam23026332.15.1.12

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Kabupaten Bogor is a city which potentialy produce footwear. Data from Bogor Regency Department of Industry and Trade of year 2011 shows that there are 4.178 enterprises units which accommodate 15.295 labors and it has currency gyrations Rp5 billion per day. Ciomas District is one of footwear Small and Medium Enterprises (SMEs atau UKM) centers located at Bogor Regency.The purposes of this study are: (1) Identify the footwear SMEs characteristics at Ciomas Bogor Regency; (2) Analyze the internal and external environment of the UKM at Ciomas Bogor Regency; (3) Arrange the UKM development strategy at Ciomas Bogor Regency.Purposive sampling is used for the determination of respondents. Data processing and analysis in this study conducted by descriptive, quantitative, and qualitative. Matrix Internal Factor Evaluation (IFE), External Factor Evaluation (EFE), position strategy, Strengths, weaknesses, Opportunities and Threats (SWOT), and Analitical Hierarchy Process (AHP) are used to analyze the quantitative data. IFE matrix score -0,30 and EFE matrix score 0,33. It means that strategic position of footwear SMEsCiomas at Kuadran III which we can say that footwear SMEs has big and vast opportunities but also it has weakness. The priorityalternative strategy for footwear SMEs development are: production increase, expand market shareand adopt advanced technology.