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Journal : JOBS (Jurnal Of Business Studies)

THE INFLUENCE OF PRODUCT VARIATION AND SALES PROMOTION TOWARD SALES PROMOTION (CASE STUDY OF PT MUARA KRAKATAU II)

jobs Vol 4, No 1 (2018): Oktober 2018
Publisher : jobs

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Abstract

The purpose of this research is to analyze the influence of product variation and sales promotion toward sales performance of PT Muara Krakatau II both partially and simultaneously. The Independent variables studied in this research are product variation and sales promotion, meanwhile the sales performance is as the dependent variable. This is a quantitative research using secondary data in the form of time series in quarterly starting at 2015-2017. The analysis method used in this research are classic assumption test consist of (normality, multicollinearity, heterocedasticity, autocorrelation, and linearity test), t-test,F-test, multiple linier regression test and coefficient of determination (R2). The result of structural equation is Sales Performance is 0,806 Product Variation + 0,331 Sales Promotion. The result of significant parameter t-Test stated that both independent variables namely Product Variation and Sales Promotion partially has a significant influence on Sales Performance. The result of F-Test shows that simultaneously there is a significant influence among Product Variation and Sales Promotion on Sales Performance. The coefficient Determination (Adjusted R2 value) of the model is (0,883) 88,3%, it means that the contribution of Product Variation and Sales Promotion to Sales Performance of PT Muara Krakatau II is 88,3%. The rest of the contribution 11,7% is affected by other variables that are not describes in this research.

PERAMALAN EKSPOR KARET INDONESIA TAHUN 2017

jobs Vol 2, No 1 (2016): Oktober 2016
Publisher : jobs

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Abstract

Karet alam merupakan komoditi strategis karena salah satu penyumbangdevisa tertinggi di Indonesia. Oleh karena itu, banyak eksportir yang berlombauntuk memenuhi keinginan dan kebutuhan pasar dunia. Penelitian ini bertujuanuntuk meramal dan memberikan bukti empiris mengenai sistem perdagangankaret dan proyeksi ramalan karet Indonesia ke China pada tahun 2017.Penelitianini menggunakan data kuantitatif serta menggunakan teknik analisis peramalandengan bantuan software POM-QM for Windows serta menggunakan pendekatanMetode Linear Regression, Metode Single Exponential Smoothing dan MetodeSingle Moving Average yang kemudian akan diuji keakuratannya menggunakanMAD dan MSE berdasarkan data-data ekspor karet yang sudah ada sebelumnya.Dari hasil penghitungan forecasting dengan menggunakan tiga metode, yaitusingle exponential smoothing, metode single moving average, dan metode linearregression, dan penyelisihan nilai mean absolute error (MAD) dan mean squareerror (MSE) menunjukkan nilai kesalahan terkecil adalah metode linearregression dengan nilai mean absolute error (MAD) 45892,76 dan mean squareerror (MSE) 2807260000 dalam penghitungan peramalan ekspor karet alamIndonesia ke China, mean absolute error (MAD) 31,25 dan mean square error(MSE) 1749,68 dalam penghitungan peramalan ekspor karet remah Indonesia keChina, mean absolute error (MAD) 106890,6 dan mean square error (MSE)21528600000 dalam penghitungan peramalan total ekspor karet Indonesia,sehingga metode linear regression dipilih sebagai metode peramalan yang palingakurat.

PENGARUH INFLASI DAN NILAI TUKAR RUPIAH TERHADAP IMPOR KEDELAI DI JAWA TENGAH (PERIODE 2001-2013)

jobs Vol 1, No 2 (2015): Desember 2015
Publisher : jobs

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Abstract

Central Java is the second largest soybean producing provinces after East Java but still have toimport the soybean. The research is intended to analyze (1) the influence of inflation on soybeanimports of Central Java, (2) the influence of rupiah exchange rate on soybean imports of CentralJava, (3) the influence of inflation and rupiah exchange rate on soybean imports of Central Java.This research uses multiple linear analysis, F-test for simultaneous testing and t-test for partialtesting. This research uses secondary data taken from Statistic Bureau of Central Java. Thesimultaneous results by F-test shows that inflation and rupiah exchange rate significantlyinfluenced Central Java Soybean Imports 2001-2013 period. While the result of t-test showed that inflation is significant on Soybean Imports in Central Java 2001-2013 period but rupiah exchange rate did not significantly influence on Soybean Imports in Central Java 2001-2013period. Keywords: Soybean Imports, Inflation, Rupiah Exchange Rate, Policy, and Central Java.

ANALISIS PENGARUH JUMLAH PRODUKSI, HARGA BERAS LOKAL, DAN KONSUMSI BERAS TERHADAP IMPOR BERAS DI PROVINSI JAWA TENGAH (2010 – 2014)

jobs Vol 2, No 2 (2016): Desember 2016
Publisher : jobs

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Abstract

Central Java is a province that has a prosperous land and appropriate to for crops. This research aims to analyze the influence of Production, Domestic Price, and Rice Consumption in Central Java toward Import Volume of Rice in Central Java. The data that are used were secondary data during period 2010 – 2014, which were analyzed using multiple regression analysis to estimate the influential factors. According to data analysis report it shows that Production, Domestic Price, and Rice Consumption simultaneously had significant influence toward Import Volume of Rice in Central Java. Nevertheless, partially only Domestic Price, and Rice Consumption in  Central Java  that has  significant influence toward  Import  Volume of  Rice in Central Java. While the Determination Coefficient (Adjusted R2) = 0.584 or 58.4%, it means that the Import Volume  of Rice  in Central Java was 58.4%  which was explained by Production, Domestic Price, and Rice Consumption in Central Java, and the rest of 41.6% were affected by any other factors outside the models. The conclusion is the researcher can develop of factors affecting Import Volume of Rice in Central Java, such as inflation, exchange rate, gross regional domestic bruto, etc.

Co-Authors Abdul Aziz Hidayat Abdul Razak Abi Fadila Adeyanto, Rizki Ahmad Ahmad Aji Permana Putra Alhabsyi, Fadhel Abdullah Ali Fakhrudin, Ali Anasiru, R.H. Andriawan Nurcahyo, Andriawan Anita Dewi Utami, Anita Dewi Anna Setyowati Ardiantoro, Gigih Ardiyani, Shila Majid Ari Suningsih Arief, Sigit S. Arifa Apriliana, Arifa Arinta Rara Kirana Ariska Yuliana Putri Armansyah, Yanuar Arsa’ad Kurniadi Arum Dwi Rahmawati Dwi Rahmawati, Arum Dwi Rahmawati Dwi Arum Dwi Rahmawati, Arum Dwi Asih Miatun, Asih Asy’ari Asy’ari Atmojo, I.R. Widianto Aulia Musla Mustika Budi Usodo Budiyono Budiyono Burhan Mustaqim Devi Larasati Dewantara, Rizky Yudhi Dewi Kurniasari, Dewi Dewi Retno Sari Saputro Dewi, Lenny Puspita Dewi, Yasinta Putri Djumaliningsih, Nosa Putri Dwi Yuni Pramugarini Dwiani Listya Kartika, Dwiani Listya E.P.U, Moertiningsih Edi Irawan Eka Nur Azizah Endah Asmarawati, Endah Endah Wulantina, Endah Endang Siti Astuti Endang Sri Handayani Ersam Mahendrawan Farah Heniati Santosa, Farah Heniati Farouk, Umar Firmansyah, I.U. Fitri Andika Nurussafa’at, Fitri Andika Fitriani, Nur Syarifah Gatut Iswahyudi Gunarhadi Gunarhadi, Gunarhadi Guritno Ari Wibowo Hadi Mulyono Hanafiah, Anis Hartono Hartono Hasan Mahfud Hasyim, Fatchun Herlambang, Mustika Hidayat Bahktiar, Hidayat Hidayat, Edisut Taufik Hidayatulloh Hidayatulloh Imam Sujadi Irma Ayuwanti, Irma Irnistisia, Firna Isnaeni Umi Machromah, Isnaeni Umi Iwan Hermawan Jeany Maria Fatima, Jeany Maria Juitaning Mustika, Juitaning Kertahadi Kertahadi Khairunnisa, Eka Agustina Kuncara, Adi Wahyu Latif, Ikhsan Abdul Lina Utami, Lina Luthfiana Mirati, Luthfiana Maghfiroh Yanuarti Mania Roswitha Mardiyana Mardiyana Mariyati, Yuni Miftachudin Miftachudin, Miftachudin Muhammad Aqil Muhammad Gazali Mulyadi Mulyadi Mulyaningrum Lestari, Mulyaningrum Nina Nurmasari Nok Yeni Heryaningsih, Nok Yeni Noor Hidayati Nuraini Muhassanah Nurul Amalia K W Nyoto Nyoto, Nyoto Panglipur Yekti, Sherly Mayfana Patrisius Afrisno Udil, Patrisius Afrisno Permatasari, Berti Dyah Priatmoko, Digky Bima Puji Ayuni Putra, Wahyu Dwi Rachmanti, Aulia Rany Widyastuti Rima Aksen Cahdriyana Rina Kurniawati Sajidan Sajidan Sigit Pamungkas Sigit Rimbatmojo, Sigit Siti Komsatun Siti Mutmainah Sofia Hapsari, Alfonsa Maria Sri Hartati Ningsih Sri Marmoah Sri Subanti Sri, Yamtinah Sugihardjo Sugihardjo Suharmanto Suharmanto, Suharmanto Sulaiman Sulaiman Sumanah Sumanah Suryanjani, Samsi Susilawati, Dyah Syarifah, Triana Jamilatus T A Kusmayadi, T A Tanti Listiani, Tanti Tarmo, Tarmo Titik Yuniarti Tri Atmojo Kusmayadi Tri Silaningsih Triyanto Triyanto Tunggu Biyarti Twiningsih, Anik Ulfa Masamah, Ulfa Ummi Rosyidah, Ummi V Kartikaningtyas, V Veramita, Iis Dian Via Yustitia, Via Vivi Fenty Anggraeny Wahyu Prihatiningrum Wahyumiarti Wahyumiarti, Wahyumiarti Wardi, Musfiatul Widodo Widodo Yekti Putri Kusumaningtyas Yulianti Yulianti Zara Mertiana RZ