Diah Krisnatuti
Departemen Ilmu Keluarga dan Konsumen, Fakultas Ekologi Manusia, Institut Pertanian Bogor

Published : 37 Documents
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The Influence of Experiential Marketing on Customer Satisfaction and Loyalty of Corner Coffee Shop in Langsa Arismunandar, T Maureza; Hartoyo, Hartoyo; Krisnatuti, Diah
Jurnal Manajemen & Agribisnis Vol 16, No 1 (2019): JMA Vol. 16 No. 1, March 2019
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.16.1.77

Abstract

The level of coffee consumption is on a raging level, making the coffee shop business is also increasingly emerging in the form of both local coffee shops and international coffee shops. Coffee Corner is the first coffee shop in Langsa city that combines traditional and modern aspects in its presentation. To ensure business continuity, Kedai Coffee Corner has to create a strategy so that it can boost their customer satisfaction and loyalty by providing experience that can be formed through five dimensions of sense, feel, think, act and relate. This study aims to analyze the influence of experiential marketing on customer satisfaction and loyalty. Corner coffee shop customers of which criteria is above than 17 years old and willing to be respondents are taken and as many as 180 respondents are selected using accidental sampling technique, then the respondents fill out a questionnaire that contains a statement about the variables studied so that the data obtained will then be processed using Structural Equation Modeling (SEM). The result of the research shows that experiential marketing has a significant effect on customer satisfaction and loyalty either directly or indirectly. Experiential marketing is reflected by two dimensions that have the greatest contribution and those are sense and relate. Better quality and aroma of the coffee, as well as superiority in fragrant than other coffee shops, is the indicator that contributes the most to the sensory dimension. An excellent coffee image and quality of the presentation are the indicators that contribute the most to the relative dimension.
Analisis Status Gizi Anak Usia Di Bawah Dua Tahun (Baduta) Pada Program Jaring Pengaman Sosial Bidang Kesehatan (JPS-BK) Krisnatuti, Diah; Syarief, Hidayat; Soekirman, Soekirman; Hardinsyah, Hardinsyah; Saefuddin, Asep
Media Gizi dan Keluarga Vol 30, No 1 (2006): Media Gizi dan Keluarga
Publisher : Media Gizi dan Keluarga

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The objective of this research was to analyze the influence of the Social Safety Net-Health Sector Program (JPS-BK) on growth of under-two year children (baduta). The study was carried out in Kebumen, Purworejo and Sukohatjo of Central Java, and Lombok Timur and Sumbawa of West Nusa Tenggara. This study was designed as cross sectional with Posttest-Only Nonequivalent Group Study Design, This was applied considering the data was collected in a moment just afier JPS-BK program has been starting with two nonequivalent groups (one was target group and another was non target group of JPS-BK). The sample was mothers who had breast-feeding status and had been pregnant between October 1998 and ended in 2000. Total sample was 622 mothers, consisted of 544 mothers of JPS-BK and 118 mothers of Non JPS-BK. Growth of baduta of JPS-BK was not dgiterent from baduta of Non JPS-BK. Nutritional status of baduta (W/A) had positive and significant correlation with birth weight, immunization, and complementary feeding (MP-AS1 JPS-BK). Nutritional status of baduta (H/A) had positive and significant correlation with birth weight, MP-AS1 JPS-BK. immunization and mother´s educational level. Nutritional status of baduta (W/H) had positive and significant correlation with birth weight, MP-ASI JPS-BK, immunization, income per capita, and mother´s educational level.
HUBUNGAN TEMAN SEBAYA YANG BERKUALITAS DAN PEMANFAATAN MEDIA MASSA MENINGKATKAN KECERDASAN SOSIAL ATLET MUDA Ghozaly, Laura Florensia; Krisnatuti, Diah; Alfiasari, Alfiasari
Jurnal Ilmu Keluarga & Konsumen Vol 5, No 1 (2012): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2012.5.1.29

Abstract

 Adolescent life, including young athletes, can not be separated from their interaction with peer group and also technology of mass media. Social intelligence aspect is also important factor that influences young athletes’ achievement. The aim of this research was to investigate the influence of peer group and mass media toward social intelligences of young athletes. This study used cross-sectional study with cluster random sampling study design. Data collected by self-report that used reliable instrument. Participants in this study were 85 young athletes of eleventh grade students of sports high school in Jakarta. Result revealed that maternal age, parental status, quality of friendships with peer group, and utilization of mass media influenced social intelligence of young athletes. 
DUKUNGAN SOSIAL DAN KETAHANAN KELUARGA PESERTA DAN BUKAN PESERTA PROGRAM NASIONAL PEMBERDAYAAN MASYARAKAT (PNPM) MANDIRI Herawati, Tin; Krisnatuti, Diah; Rukmayanti, Ina Yanuar
Jurnal Ilmu Keluarga & Konsumen Vol 5, No 1 (2012): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2012.5.1.1

Abstract

 This study generally aims to assess social support for family strength in Sadeng Kolot Village, Leuwisadeng district, Bogor. The study involved 70 families, consist of 35 PNPM families who were selected randomly and 35 nonPNPM families who were selected by Snowball method. Data were analyzed using descriptive test, independent samples t-test, Pearson correlation test ,and multiple linear regression test. PNPM families accepted social support from neighbors. PNPM and nonPNPM families had low morbidity rate and also high social strength and psychosocial strength. The research found out the significant difference of social support and family strength between PNPM and nonPNPM families. Social support from neighbors, family, and nuclear families correlated significantly with total family strength. Family strength were affected by PNPM Mandiri membership status, income per capita per month, and the amount of assets.
INTERAKSI DENGAN CUCU, KUALITAS PERKEMBANGAN, DAN GEJALA STRES PADA KAKEK/NENEK Herawati, Puspita; Krisnatuti, Diah; Alfiasari, Alfiasari
Jurnal Ilmu Keluarga & Konsumen Vol 6, No 1 (2013): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2013.6.1.1

Abstract

 This research aimed to analyze intergenerational interaction between grandparents and grandchildren, quality of grandparent’s development, symptoms of grandparent’s stress, and also its correlation among those variables. This research located at one of village in Rembang District, Central Java Province and involved 30 grandfathers and 30 grandmothers with their grandchildren that choosen by snowball method. Data was collected by interview using structure questionnaire. Data was analyzed by descriptive analysis, independent t-test, and correlation analysis. Quality of development (cognitive and reflective dimension) of grandfathers were higher than grandmothers. Interaction type of formal, fun-seeking, and distant figure were statistically different between grandfathers and grandmothers. Grandparent’s education was correlated positively significant with type of formal and fun-seeking. Father and mother age of grandchildren was correlated positively significant with type of distant figure. Grandparent’s income per capita was correlated negatively significant with psychological symptoms of stress and general symptoms of stress. Interaction role of remote was correlated negatively with physical symptoms of stress and general symptoms of stress. 
HUBUNGAN KELOMPOK TEMAN SEBAYA, STRATEGI KOPING, DAN URUTAN KELAHIRAN DENGAN KECERDASAN SOSIAL PADA MAHASISWI TPB IPB Farah, Amania; Krisnatuti, Diah; Herawati, Tin
Jurnal Ilmu Keluarga & Konsumen Vol 6, No 2 (2013): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2013.6.2.82

Abstract

The research was to analyze the correlation of relationships of peer group, coping strategy, and  birth order with social intelligence of undergraduate female student. This research involved 99 first grade undergraduate female students of Bogor Agricultural University that was choosed by cluster random sampling. Data was collected by self report and was analyzed by descriptive and inferensia statistics (one way ANOVA different test and Pearson correlation test). The results showed that undergraduate female student that was involved in this research had quality of relationship with peer group in adequate category, coping strategy in high category, and social intelligence in adequate category. Coping strategy of undergraduate female student differ significantly based on birth order. Birth order, peer group number (in class, dormitory, and other place), and quality of relationship with peer group correlated significantly with social intelligence.
PERSEPSI DAN KESIAPAN MENIKAH PADA MAHASISWA Krisnatuti, Diah; Oktaviani, Vivi
Jurnal Ilmu Keluarga & Konsumen Vol 4, No 1 (2011): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2011.4.1.30

Abstract

 This research aimed to analyze the correlation between research variables and the influence of college student characteristics, exposure informations, stimulus factors, and knowledge about marriage toward perception and marriage readiness. This research involved 72 college students that were selected by convenient sampling technique. The data was collected through interviews and analyzed using different test, correlation test, and regression test. Research results showed that knowledge about marriage correlated significant with age, sex, and academic achievement. Perception about marriage correlated significant with number of sibling and discussion habit. Perception about marriage was influenced by number of sibling, marriage discussion with friend, and boyfriend. Marriage readiness correlated significant with frequencyto obtain informationabout marriage. Meanwhile, marriage readiness was influenced by students age, number of disease suffered, and the way to manage the household.            
GAYA PENGASUHAN OTORITER DAN PERILAKU BULLYING DI SEKOLAH MENURUNKAN SELF-ESTEEM ANAK USIA SEKOLAH Pratama, Andriansyah Adha; Krisnatuti, Diah; Hastuti, Dwi
Jurnal Ilmu Keluarga & Konsumen Vol 7, No 2 (2014): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2014.7.2.75

Abstract

This research was conducted to examine parenting style, bullying in school, and self-esteem of school-aged children; differences of these variables based on children sex; correlation among variables; and influence of family charactristics, children characteeristics, parenting style, and bullying in schools on self-esteem of schoolaged children. Particpants of this research were 100 students grade 4 and 5 of three public elementary schools; these schools were located in Ciracas Sub District, East Jakarta. Data were collected by self-report of participants. Data analysis used independent sample t-test, correlation test, and multiple regression analysis. The result showed that parenting styles had significant correlation with children sex. The boys tend to be raised with authoritarian parenting style; but the girls tend to be raised with authoritative parenting style. Based on the highest proportion, boys tend to bully others in school but girls tend to be victim of bullying. Authoritarian and victim of verbal bullying positive significantly influenced on decreasing of self-esteem. The result indicated that parents who conduct authoritarian style can cause decreasing self-esteem in school-aged children. The children who became victim of bullying in school also can decrease their self-esteem.
FAKTOR SUKU DALAM POLA KOMUNIKASI, PENYESUAIAN SUAMI ISTRI, DAN KEHARMONISAN KELUARGA Septiana, Venti Sanditya; Krisnatuti, Diah; Simanjuntak, Megawati
Jurnal Ilmu Keluarga & Konsumen Vol 7, No 1 (2014): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2014.7.1.1

Abstract

The aim of the study was to analyze communication pattern, marital adjustment, and family harmony among two types of ethnic family. This study involved 30 families with husband and wife who were from the same ethnicand 30 families from the different one. The data was collected by interviewing husband and wife and used questionnaires. Communication pattern was measured by how couples communicate each other, while maritaladjustment was measured by four aspects that were adjustment with couple, sexual adjustment, financial adjustment, and adjustment to the couple’s family. Family harmony was measured by satisfaction level of the respondent. Result showed that communication pattern of both families who were from the same and different ethnic categorized as high while marital adjustment and family harmony were categorized as moderate. There were no differences on communication pattern, marital adjustment, and family harmony between same and different ethnic families (p>0,05). However, wife’s age, marriage age, and family income had significant correlation with family harmony in different ethnic families. Additionally, there was a significant positive relationship between communication pattern and marital adjustment with family harmony in both groups of family. In general, factors that affected the family harmony were communication pattern and marital adjustment.
HUBUNGAN ANTARA KECERDASAN EMOSI DENGAN KEPATUHAN DAN KEMANDIRIAN SANTRI REMAJA Krisnatuti, Diah; Herawati, Tin; Dini, Nurlaili Rahmah
Jurnal Ilmu Keluarga & Konsumen Vol 4, No 2 (2011): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2011.4.2.148

Abstract

 The aim of this research was to analyze emotional intelligence, obedience, and autonomy of adolescent santri; correlation between research variables; and difference of some variables based on gender. This research involved 63 adolescent santri who had studied at Boarding School minimum one year. Data was collected by using questionnaires. Data was analyzed by descriptive, Spearman’s correlation, and independent samples t-test. The research results showed that mostly santri had level of obedience in low category. but autonomy and emotional intelligence of adolescent santri in good category. Santri’s emotional intelligence correlated significant with family size (r=0,251, p<0,05), obedience (r=0,483, p<0,01), and autonomy (r=0,255, p<0,05). Different testanalysisshowedthat santri’s emotional intelligencebetween male and female significantly different.Keywords: