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KEBIJAKAN PENCEGAHAN POLUSI UNTUK MENINGKATKAN EFISIENSI EKONOMI

Jurnal Ekonomi ##issue.vol## 10, ##issue.no## 3 (2005): Volume 10 No. 3
Publisher : Jurnal Ekonomi

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Abstract

Over the last decades, environmental issues have received a growing concern from top managers. External pressures following from public opinion, regulators, governments, “green” movements and financial enterprises – such as banks and insurance companies – and external drivers  related to the change of employees’ environmental awareness have led executives to consider the environmental variable as a significant competitive priority, and, hence, to include it into the overall process of strategy formation. Today, environmental regulation is one of the most important factors affecting a firm’s decision making process. Government regulation is necessary because of externalities or imperfect informations. Within profit organizations, environmental strategies can be considered as a set of guidelines that the firms define to respond to current internal and/or external pressures and/or to anticipate future evolution of the competitive environment, of regulators and of the customer’s needs. This article provides a glance of a pollution prevention strategy of the firm, which gives some guidelines to the firm to minimize or eliminate emissions, effluents, and waste from their operations.           

PENGARUH MANAJEMEN SALURAN PEMASARAN TERHADAP PENGETAHUAN KONSUMEN BISNIS PT. SARI HUSADA, TbK. CABANG BANDUNG

Jurnal Manajemen. Volume 11, Nomor 2, Tahun 2007
Publisher : Jurnal Manajemen.

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Abstract

A research at PT Sari Husada, Tbk. Bandung Branch Office was done to find the influence of channel management practice (selection, motivation, evaluation,modification) on consumers knowledge (selection process, motivation process, evaluation process, and modification process). A sampel of 50 gynaechologists and nurses (bidan) were taken to fill in the researchs questionnaires. From the hypothesis test it was found that HO is accepted, that is, there is no significan influence of channel management practice (motivation) on consumers knowledge. That means that the relationship between channel management ... practice (motivation) and consumers knowledge is not strong enough. From this research regression equations can not be derived to represent a research model, because whether in general or. individually there are no significant influence of channel management practice on consumers knowledge.

PENGUJIAN LUCK PRIMING DAN BELIEF IN SUPERSTITIONS DALAM PEMBENTUKAN KESEDIAAN MEMBELI KEMBALI PRODUK SETELAH TERJADI KEGAGALAN PRODUK

Jurnal Manajemen. Volume 17, Nomor 1, Tahun 2013
Publisher : Jurnal Manajemen.

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Abstract

This study explain how the use of luck priming in print advertising which occurred in Indonesia recently has an effect on how consumers with believe insuperstition develops their product evaluation, especially when they are experiencing product failure. We expand previous study on the relationship of consumers believe in superstition and product failure by further examining their repurchase intention of the product using 2x2 factorial experimental design. The findings confirmed that luck priming and belief in superstition have significant influence on consumers satisfaction, which shown as greater consumers dissatisfaction on product with luck priming for those with weak belief in superstition. However, our hypotheses in the influence of luck priming and belief in superstition on repurchase intention was also statistically supported. This evidence reinforce previous studies on belief in superstition as a chronic belief which stays in mind of a consumer.