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EFIKASI DIRI, KUALITAS PENGAJARAN, SIKAP POSITIF, DAN KINERJA AKADEMIS MAHASISWA Haryanto, Budhi
Jurnal Ilmu Pendidikan Vol 16, No 3 (2009)
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (71.575 KB) | DOI: 10.17977/jip.v16i3.2568

Abstract

Self Efficacy, Teaching Quality, and Positive Attitude, and Students’ Academic Performance. This study examines the influence of self efficacy, teaching quality, and attitude toward teaching process on academic performance. The relation of these variables was used to construct the model that was pro­jected toward the explanation of academic teaching phenomenon. A sample was taken from students of the Faculty of Economy of three areas of study program, namely, economics, business, and accounting. A survey was conducted to obtain the primary data. The data were examined using multiple regression analysis. The results show that the students’ academic performance was significantly influenced by self efficacy, teaching quality, and interaction between attitude toward teaching process and self efficacy.
ANALISIS LOYALITAS TOKO DENGAN PENDEKATAN SECOND ORDER FACTOR DARI STRUCTURAL EQUATION MODEL Haryanto, Budhi; Kawuri, Winanti Retno
Journal of Business Strategy and Execution Vol 2, No 2 (2010): Published on June 2010
Publisher : Bina Nusantara University

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Abstract

Objective of this study was to explain the shopping behavior. Shopper loyalty as dependent variable that was influenced by hedonic shopping motives and store attributes. In the  model, gender, age, and income as variables that were designed to moderate the relationship of these variables. Sample size was 200 person taken from cusomer loyalty in Solo Grand Mall. Survey was conducted to improve the response rate of the sample. Structural Equation Model was used to examine the structural relation. Second order factor SEM was choosen in order to explain the linkage among of the obseved variable. The result showed that shopper loyalty was significanty influenced by store atributte and hedonic shoping motives. This sudy also indicated that gender, age, and income were found to moderate shopper loyalty forming process. In this study, insignificant results were also discused in order to give theoretically and  practically implication.
PROSES PEMBENTUKAN SIKAP SECARA BERJENJANG: STUDI EMPIRIS DI BIDANG PERLUASAN MEREK Haryanto, Budhi
Journal of Indonesian Economy and Business Vol 23, No 2 (2008): April
Publisher : Journal of Indonesian Economy and Business

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Abstract

This study examines goodness-of-fit model to explain brand extensionphenomenon. Specifically, explaining the influence of brand similarity, belief toward core brand, and motivation to elaborate information on attitude toward brand extension.Laboratory experiment was used to ascertain controlled variables. Participants consist of 598 undergraduate students in business. Hierarchical regression analysis was used to elaborate the linkage among these observed variables. The study shows that complexityof brand extension was linearly influenced by brand similarity, belief toward core brand, and motivation to elaborate information. The finding confirms that the decision toward brand extension was significantly tested. Implications for further research are alsodiscussed.Kata kunci: perluasan merek, sikap, perilaku konsumen, kognitif.
HUBUNGAN ANTARA GAYA HIDUP DAN PEMILIHAN MEREK LOKAL ATAU MEREK LUAR NEGERI (SURVEI PADA AYAM BAKAR WONG SOLO VS KENTUCKY FRIED CHICKEN) Haryanto, Budhi; Febrianto, Awang
Jurnal Siasat Bisnis Vol 17, No 2 (2013)
Publisher : Jurnal Siasat Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol17.iss2.art3

Abstract

AbstractThis study examines the influence of lifesyle on probability in buying intention toward domestic brand (Ayam Bakar Wong Solo) or foreign brand (Kentucky Fried Chicken). Convenience sampling method was employed to acquire 250 samples with the criteria of: (1) the respondents had the intention to buy Ayam Bakar Wong Solo or has intention to buy Kentucky Fried Chicken, (2) respondents had the freedom to take or to refuse to paticipate in the survey. (3) Survey was conducted in the form of direct structured intervew. These conditions were intended to get data acuracy. Logit regression was utilized to predict the influence of independent variable on depen¬dent variables. The analysis indicated that consumer who had fashion conscious life style preferred to buy foreign brand (Kentucky Fried Chicken), the health conscious life style preferred on local brand (Ayam Bakar Wong Solo), leadership life style preferred on foreign brand, caring life style preferred on local brand, and extrovertion life style preferred on foreign brand. In this study, implications of the results were also discussed.Key words: life style, local brand, foreign brand, caring life style, leadership life style, extrovertion life style.AbstrakPenelitian ini bertujuan untuk menguji pengaruh gaya hidup pada kemungkinannya dalam membeli merek domestic (ayam Bakar Wong Solo) atau merek luar negeri (Kentucky Fried Chicken). Metode sampling konveniens dipilih untuk mengambil 250 responden, yang diikuti dengan kriteria (1) responden berniat membeli Ayam Bakar Wong Solo dan KFC, (2) responden mempunyai kebebasan untuk menerima atau menolak sebagai responden, (3) survei dilakukan melalui wawancara langsung secara terstruktur. Hal ini dilakukan untuk mendapatkan keakurasian data penelitian. Regresi Logistik dilakukan untuk memprediksi hubungan antar dua variabel seperti yang dihipotresiskan. Hasilnya mengindikasi bahwa konsumen yang mempunyai gaya hidup pemerhati mode cenderung membeli merek asing (KFC), sedangkan yang sadar kesehatan cenderung memilih merek lokal (Ayam Bakar Wong Solo), selanjutnya konsumen yang bergaya hidup kepemimpinan cenderung memilih merek lokal (Ayam Bakar Wong Solo), dan konsumen yang mementingkan hal-hal lahiriyah cenderung memilih merek asing (KFC). Dalam penelitian ini juga membahas implikasi dari hasil-hasil penelitian.Kata kunci: gaya hidup, merek lokal, merek asing, gaya hidup pemerhati, gaya hidup sadar kesehatan, gaya hidup kepemimpinan, gaya hidup yang mementingkan hal-hal lahiriyah.
PEMBERDAYAAN USAHA ROTI DAN KERIPIK DI KABUPATEN KARANGANYAR DAN SUKOHARJO MELALUI TEKNOLOGI PENGOLAHAN TEPUNG TERIGU Irianto, Heru; Haryanto, Budhi; Cahyadin, Malik
INOTEKS Vol 19, No 2 (2015): Agustus 2015
Publisher : LPPM UNY

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Abstract

This activity aims to improve the quality and quantity of production, and to improve the quality of financial management in “Brownis Cinta” and “Salsabila”. The method includes the introduction of production equipment, laboratory testing, and training of financial bookkeeping. The conclusion of these activities are: (1) “Brownis Cinta” and “Salsabila” have received and used production equipment to improve the quality and quantity of products;(2) organolopotik test results showed that the age of the product expiry more than three (3) days; and (4) “Brownis Cinta” and “Salsabila” have understood and tried to arrange financial bookkeeping
Proses Pembentukan Perilaku Niat Wisatawan Berkunjung Kembali Sultan, Mokh Adib; Haryono, Tulus; Haryanto, Budhi; Riani, Asri Laksmi
Jurnal Siasat Bisnis Vol 16, No 1 (2012)
Publisher : Jurnal Siasat Bisnis

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Abstract

Penelitian ini menguji pengaruh terhadap persepsi kualitas, nilai yang dirasakan, niat berkunjung kembali, dan dimediasi pada kepuasan wisatawan. Sampel terdiri dari 200 wisatawan yang memiliki niat berkunjung kembali ke pariwisata heritage di Bandung, Teknik sampel yang menggunakan Convenience sampling. Pengumpulan data dilakukan melalui survei dengan metode kuesioner. Teknik Persamaan model struktural (SEM) adalah metode statistik yang dipilih untuk menguraikan antara variabel teramati. Hasil menunjukkan bahwa kualitas yang dirasakan memiliki pengaruh signifikan positif pada nilai yang dirasakan dan niat berkunjung kembali, tetapi tidak signifikan pada kepuasan wisatawan. Nilai yang dirasakan memiliki pengaruh signifikan positif terhadap kepuasan wisatawan, dan niat berkunjung kembali. Kepuasan wisatawan memiliki efek positif dan signifikan terhadap niat berkunjung kembali.Kata Kunci: persepsi kualitas pelayanan, persepsi nilai, kepuasan wisatawan, niat berkunjung kembali.
Pengaruh Relationship Marketing, Trust, Commitment, Citra, Dan Fasilitas Pada Customer Loyalty Haryanto, Budhi; T.J, Soemarjati
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management Vol 2, No 3 (2009): Jurnal Manajemen Teori dan Terapan - Desember 2009
Publisher : Departemen Manajemen, Fakultas Ekonomi & Bisnis, Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (221.814 KB) | DOI: 10.20473/jmtt.v2i3.2385

Abstract

Objective of this study is to examine the influence of relationship marketing, customer trust, customer commitment, image and facility on customer loyalty. Sample size consists of 200 customers that have intention to loyal toward Hotel Pondok Indah Boyolali-Jawa Tengah. This sample was taken by purposive sampling technique. Validity and reliability testing were done to assurance the truth of data quality that was collected from survey. Analysis of variance (ANOVA) was chosen to elaborate the linkage among of these observed variables. The result indicates that customer loyalty significantly influence by trust, commitment, image, and facility. Insignificantly result and implication for further research are also discussed in this study.
PENGARUH TIGA DIMENSI INTANGIBILITY PADA PERCEIVED RISK (STUDI TERHADAP PENGGUNAAN INTERNET) Haryanto, Budhi; ,, Hardiyanto
Media Riset Bisnis & Manajemen Vol 9, No 2 (2009)
Publisher : Fakultas Ekonomi & Bisnis, Universitas Trisakti

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Abstract

This study examines the influence of the three dimension of intangibility : physical, mental, and general intangibility) on perceived risk. In the model, the influences of these variables were moderated by knowledge and involvement.Survey was conducted to collect the data. Sample consists of 170 undergraduate students in business management who was taken by simple random sampling technique. Structural Equation Model (SEM) was used to explain the relations among of these observed variables.The results indicate that the perceived risk was influenced by mental intangibility and generality, moreover knowledge and involvement are variables that were found to moderate the influences of these variables. Implications for further research are also discussed. Keywords: Intangibility, Perceived risk, Knowledge, Involvement
INTERNAL MARKETING MIX PADA KINERJA TENAGA KEPENDIDIKAN UNIVERSITAS SEBELAS MARET Pratiwi, Desi Sanggar; Haryanto, Budhi
BISE: Jurnal Pendidikan Bisnis dan Ekonomi Vol 4, No 1 (2018)
Publisher : Department of Economics Education, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/bise.v4i1.21890

Abstract

This study examines the influence of Internal Marketing Mix that includes Top Management Support Mix, Bussines Support Mix and Cross Coordination on employee performance. The sample of this research is about 200 education staff of Sebelas Maret University. This research uses analysis method in the form of Path Analysis with SPSS analysis tool 22. The result of research analysis shows that Top Management Support Mix, Bussines Support Mix influence to the performance of education personnel. While Cross Functional Coordination as a component of Internal Marketing Mix does not affect the performance of educational personnel. This research provides advice to university leaders to improve top management support and support on the service process so that the performance of education personnel. As well as suggestions for future similar research to expand the scope of the research to be not limited only to educational personnel in one university.
PROSES PEMBENTUKAN SIKAP SECARA BERJENJANG: STUDI EMPIRIS DI BIDANG PERLUASAN MEREK Haryanto, Budhi
Journal of Indonesian Economy and Business Vol 23, No 2 (2008): April
Publisher : Faculty of Economics and Business, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jieb.6346

Abstract

This study examines goodness-of-fit model to explain brand extensionphenomenon. Specifically, explaining the influence of brand similarity, belief toward core brand, and motivation to elaborate information on attitude toward brand extension.Laboratory experiment was used to ascertain controlled variables. Participants consist of 598 undergraduate students in business. Hierarchical regression analysis was used to elaborate the linkage among these observed variables. The study shows that complexityof brand extension was linearly influenced by brand similarity, belief toward core brand, and motivation to elaborate information. The finding confirms that the decision toward brand extension was significantly tested. Implications for further research are alsodiscussed.Kata kunci: perluasan merek, sikap, perilaku konsumen, kognitif.