Articles

RANTAI NILAI PADA INDUSTRI SUSU STUDI KASUS PT CISARUA MOUNTAIN DAIRY (CIMORY) Arjakusuma, Reza Satrya; Hartoyo, Sri; Fahmi, Idqan
Jurnal Manajemen & Agribisnis Vol 10, No 1 (2013): Vol. 10 No. 1, Maret 2013
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.10.1.22-31

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ABSTRACTThe purpose of this study were to 1) map the value chain of Cimory, 2) analyze value chain governance in Cimory, 3) identify the barriers in Cimory value chain, 4) analyze the production efficiency in Cimory suppliers, and 5) identify the best strategy to upgrade the Cimory?s value chain so it can minimize any hindrance. This research used descriptive method that used value chain analysis, value chain governance analysis, barrier of production efficiency identification, and upgrading strategy. Based on value chain analysis, there are six actors in the whole Cimory value chain: KUD Giri Tani and KUD Cipanas as the dairy suppliers, Kiva Citra as the sugar supplier, Inopec as the bottle supplier, Cimory itself, Macrosentra Niagaboga as the main distributor, Cimory resto, Giant, Indomaret, Alfamart, Home Delivery, and Cimory agent. The relationship between Cimory and the main supplier is captive, between Cimory and secondary supplier is modular, and between Cimory and the distributor is more likely modular. The results of barriers identification showed that almost all barriers came from the main suppliers. The results from the production efficiency showed that only the working hour that didn?t have any positive effect for production. The prioritized strategy that needs to be done based on the upgrading analysis is improving the quality of fresh milk supplied to Cimory.Keywords: cimory, production efficiency, upgrading strategy, value chain, value chain analysis ABSTRAKPenelitian ini bertujuan 1) memetakan rantai nilai dari Cimory, 2) analisis pengelolaan rantai nilai dari Cimory, 3) mengidentifikasi berbagai hambatan pada rantai nilai Cimory, 4) analisis efisiensi produksi dari supplier Cimory, dan 5) identifikasi strategi yang tepat untuk meminimalisir hambatan yang dialami oleh Cimory. Penelitian ini bersifat penelitian deskriptif dengan menggunakan analisis rantai nilai, analisis pengelolaan rantai nilai, identifikasi hambatan, efisiensi produksi, dan strategi pengembangan. Hasil analisis rantai nilai terdapat enam aktor dalam rantai nilai Cimory secara keseluruhan: KUD Giri Tani dan KUD Cipanas sebagai pemasok susu segar, Kiva Citra sebagai pemasok gula, Inopec sebagai pemasok botol, Cimory, Macrosentra Niagaboga sebagai distributor utama, resto Cimory, Giant, Indomaret, Alfamart, Layanan pesan antar dan agen Cimory. Hubungan diantara Cimory dan pemasok utama bersifat captive, Cimory dan pemasok sekunder bersifat modular, dan hubungan dengan distributor lebih bersifat modular. Hasil dari identifikasi hambatan menunjukkan bahwa hampir semua hambatan berasal dari pemasok utama. Hasil dari efisiensi produksi menunjukkan hanya jam kerja yang tidak memiliki efek positif terhadap tingkat produktivitas. Strategi prioritas yang perlu dilakukan untuk melakukan peningkatan ialah dengan cara meningkatkan kualitas dari susu segar yang dipasok ke Cimory.Kata kunci: cimory, efisiensi produksi, strategi pengembangan, rantai nilai, analisis rantai nilai
FAKTOR-FAKTOR YANG MEMPENGARUHI IMPOR SUSU INDONESIA Amaliah, Syarifah; Fahmi, Idqan
Jurnal Manajemen & Agribisnis Vol 4, No 2 (2007): Vol. 4 No. 2 Oktober 2007
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.4.2.91-102

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The condition of excess demand that is happening to the milk commodity is the result of the low capacity in domestic milk production that has made Indonesia faced with the option of importing milk. The rise in volume of imported milk that occurred after the remission of the import ratio policy indicates that domestic milk competitiveness is low. Quantitative analysis using Engle-Granger Co-integration and Error Correction Model (ECM) to analyze factors influencing imported milk for the long-term and the short-term through one-way comparison produced a crucial research implication towards the increase of domestic milk production for the short-term. On the other hand, for the long-term, real price for domestic milk holds a key role in increasing competitiveness. The remission of the import ratio policy as an act to minimize trade restriction basically increases import volume, nevertheless it is thought that it can be overcome with an exit strategy of increasing domestic milk production for the short-term.
Analysis of Capital Source Effect on Shrimp Pond Production and Profit in Muara Badak District, Kutai Kartanegara Regency Boa, Handayani; Syaukat, Yusman; Fahmi, Idqan
Forum Pasca Sarjana Vol 33, No 3 (2010): Forum Pascasarjana
Publisher : Forum Pasca Sarjana

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The government of Kutai Kartanegara Regency indicates that the problem of shrimp pond’s business production and profit has been going down and being stagnant in Muara Badak.  It is caused by capital source i.e own capital, ponggawa, bank loan and government loan.  And directly capital source influenced different of quantity, input and output cost.  In fact, the performance of lending mechanism is inefficient.  The objectives of this research were to analyze the effect and capital source condition and lending mechanism of capital source to production and profit.  Econometrics approach was used to solve the problem through production and profit function.  OLS and IPA were applied in this research.  The result of estimated parameter and perception of fish farmer related to lending mechanism were used as policy implication.  The result showed that capital loan from ponggawa, bank, and government were used only as working capital and the mechanism of capital loan from ponggawa was better than the other.  It was caused by easier requirement and procedure application for lending is better facility and its services, free of charge lending mechanism and relatively clearance time of credit.  Production rate of fish farmer who related to ponggawa were lower than the other.  However, profit rate of fish farmer who related own capital were higher than the other.   Key words: capital source effect, shrimp pond production, Muara Badak, Kutai Kartanegara
KUALITAS JASA UNIT PELAKSANA TEKNIS PENGUJIAN SERTIFIKASI MUTU BARANG-LEMBAGA TEMBAKAU JEMBER Setiadevi, Shinta; Fahmi, Idqan; Wibisono, Yossi
Jurnal Manajemen & Agribisnis Vol 11, No 3 (2014): Vol. 11 No. 3, November 2014
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.11.3.144-153

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This study aims to 1) analyze the methods and the customer satisfaction measurement results; 2) analyze the satisfaction of customer based on alternatives method by using Servqual approach and EPA; 3) Analyze the comparison between method and the customer satisfaction measurement results; 4) formulate recommendations for improvement of measurement methods and results of customer satisfaction in the Technical Implementation Unit Testing Certification-Institute for Product Quality Tobacco Jember. The processing of the data in this study was used the analysis of Service Quality (Servqual) and Expectation-Performance Analysis (EPA). The results of this study including: 1) Attributes which are considered sufficient by the IKM UPT measurement result  are nine attributes: the effectiveness and efficiency of service, courtesy, friendliness, and obtain justice and other services; 2) Attribute selected as a top priority improvements based on EPA method is the availability of equipment and the latest technology; 3) Methods and results of measuring the level of customer satisfaction can be compared based on: the number of dimensions and attributes of service; outputs and implications of measurement methods; measurement results; 4) Recommendations for improvement, the management should renew equipment and the latest technology in testing and calibration laboratories, and increase equipment and the latest technology at the service of fumigation.Keywords: EPA, service quality, servqual, UPT PSMB-LT JemberABSTRAKPenelitian ini bertujuan 1) menganalisis metode dan hasil pengukuran indek kepuasan masyarakat; 2) menganalisis tingkat kepuasan pelanggan berdasarkan alternatif metode melalui pendekatan Servqual dan EPA; 3) menganalisis perbandingan antara metode dan hasil pengukuran kepuasan pelanggan; 4) merumuskan rekomendasi perbaikan metode dan hasil pengukuran kepuasan pelanggan pada Unit Pelaksana Teknis Pengujian Sertifikasi Mutu Barang-Lembaga Tembakau Jember. Pengolahan data penelitian menggunakan metode Service Quality (Servqual) dan metode Expectation-Performance Analysis (EPA). Hasil penelitian, yaitu 1) Atribut yang dinilai cukup oleh pelanggan hasil pengukuran IKM UPT terdapat sembilan artibut, antara lain: efektivitas dan efisiensi pelayanan, kesopanan, keramahan, dan keadilan mendapatkan pelayanan dan lainnya. 2) Atribut terpilih sebagai prioritas utama perbaikan berdasarkan metode EPA yaitu ketersediaan peralatan dan teknologi terbaru. 3) Metode dan hasil pengukuran tingkat kepuasan pelanggan dapat dibandingkan berdasarkan: jumlah dimensi dan atribut pelayanan; output dan implikasi metode pengukuran; hasil pengukuran. 4) Rekomendasi perbaikan, yaitu manajemen hendaknya memperbaharui peralatan dan teknologi terbaru pada laboratorium pengujian dan kalibrasi, serta menambah peralatan dan teknologi terbaru pada pelayanan fumigasi.Kata kunci: EPA, kualitas jasa, servqual, UPT PSMB-LT Jember
STRATEGI PEMASARAN PRODUK SUSU NUTRISI ENTERAL KLINIKAL Sri Setiyanti, Ety; Maulana, Agus; Fahmi, Idqan
Jurnal Manajemen & Agribisnis Vol 6, No 2 (2009): Vol. 6 No. 2 Oktober 2009
Publisher : Graduate Program of Management and Business Bogor Agricultural University

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Tujuan penelitian ini adalah menganalisis faktor-faktor yang mempengaruhikonsumsi susu nutrisi enteral klinikal pada orang dewasa, Menganalisapengetahuan dan persepsi para dokter/ahli gizi terhadap susu nutrisi enteralklinikal dan merumuskan strategi yang dapat diterapkan dalam memasarkan produk.Thesis ini juga menguji bagaimana pengaruh para pakar dalam mempengaruhi orangdewasa dalam mengkonsumsi susu nutrisi enteral klinikal. Penelitian inidilakukan di lima rumah sakit di Jakarta selama bulanFebruari 2009. Total sampel 111 responden orang dewasa dan 61 pakar (dokter danahli gizi). Data dianalisa menggunakan model logit. Hasil yang didapatkanmengindikasikan bahwa faktor yang mempengaruhi responden untuk mengkonsumsiproduk susu nutrisi enteral klinikal adalah pengaruh dokter/ahli gizi, latarbelakang pendidikan, pengeluaran bulanan dan faktor ketersediaan produk. Merekalebih memilih membeli produk dalam kemasan soft pack atau dus daripada kemasankaleng dan sebagian besar adalah usia 36-55 tahun. Faktor yang mendorong pakarmenyarankan produk tersebut adalah harga, kelengkapan kandungan gizi, masakadaluarsa yang panjang, ketersediaan produk dan kejelasan informasi nilai gizidan lainnya di kemasannya. Saat ini target strategi pemasaran mengutamakanpromosi melalui pendekatan kepada tenaga medis profesional oleh staf delegasimedis dari perusahaan. Target utama adalah dokter dan ahli gizi karena merekamempunyai kekuatan dalam mempengaruhi pasiennya. Strategi kedua adalahmemperkuat penyediaan produk di pasar dan sistim pendistribusian yangbaik. 
ANALISIS PERILAKU KONSUMEN KOTA BOGOR TERHADAP PRODUK KOSMETIK HIJAU Ardianti, Nadya Tanaya; Fahmi, Idqan; Ratnawati, Anny
Jurnal Manajemen & Agribisnis Vol 5, No 1 (2008): Vol. 5 No. 1 Maret 2008
Publisher : Graduate Program of Management and Business Bogor Agricultural University

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The exploding societal movement based upon environmental concerns and consumer awareness is spreading all over the globe. As a result, consumers concern about environmental issues is growing significantly and marketers have realized the importance of introducing green cosmetic products.However, there is doubt whether this awareness and concern is translated into the right behavior. In this study, consumers’ attitudes, behaviors, perception and demographic factor were manipulated to determine their relative influence on willingness to pay for green cosmetic products. The results showed consumer’s age, education, income and ecoliteracy to be the consistent explanatory factor in predicting their willingness to pay. The result also suggested that attitude toward firm’s responsibilities and buying behavior which’s consider environment factor to be the consistent explanatory factor in predicting their willingness to pay. This study also examined the relationships between consumer’s attitude, subjective norms, perceived behavior control and green cosmetic buying intentions using the Theory of PlannedBehavior (TPB). This study revealed that at significance level ten percent, attitude, subjective norm and perceived behavior control correlates positively with intention.
FAKTOR-FAKTOR YANG MEMPENGARUHI IMPOR SUSU INDONESIA Amaliah, Syarifah; Fahmi, Idqan
Jurnal Manajemen & Agribisnis Vol 4, No 2 (2007): Vol. 4 No. 2 Oktober 2007
Publisher : Graduate Program of Management and Business Bogor Agricultural University

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Abstract

The condition of excess demand that is happening to the milk commodity is the result of the low capacity in domestic milk production that has made Indonesia faced with the option of importing milk. The rise in volume of imported milk that occurred after the remission of the import ratio policy indicates that domestic milk competitiveness is low. Quantitative analysis using Engle-Granger Co-integration and Error Correction Model (ECM) to analyze factors influencing imported milk for the long-term and the short-term through one-way comparison produced a crucial research implication towards the increase of domestic milk production for the short-term. On the other hand, for the long-term, real price for domestic milk holds a key role in increasing competitiveness. The remission of the import ratio policy as an act to minimize trade restriction basically increases import volume, nevertheless it is thought that it can be overcome with an exit strategy of increasing domestic milk production for the short-term.
SUSTAINABLE BUSINESS COMPETITIVENESS: TRANSLATING CONCEPT INTO PRACTICE Fahmi, Idqan
Jurnal Manajemen & Agribisnis Vol 9, No 2 (2012): Vol. 9 No. Edisi Khusus Juni 2012
Publisher : Graduate Program of Management and Business Bogor Agricultural University

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Globalization has proven to spur economic growth for many countries in the world. It has, however, also negative impacts in terms of widening income gap, environmental degradation etc. such that many are worried that the growth will not be sustainable. Triple bottom line was introduced to make the economic growth and company competitiveness more sustainable. Although to define the concept is easy, to make it implemented, especially by developing countries, is another matter. Education and research track by universities is suggested to be one best way to accelerate the implementation of the concept. A case of Graduate Program of Management and Business (MB-IPB) is used to illustrate the attempt.   Keywords: Sustainable Business Competitiveness, Triple Bottom Line, MB-IPB, 3Ps  
MULTI-SECTOR PARTNERSHIPS FOR SUSTAINABLE BUSINESS DEVELOPMENT: LESSONS LEARNED FROM ROUND TABLE INDONESIA Mudde, Huub; Indrawan, R. Dikky; Fahmi, Idqan
Jurnal Manajemen & Agribisnis Vol 9, No 2 (2012): Vol. 9 No. Edisi Khusus Juni 2012
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.9.2.7-18

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Over a period of three years, Bogor Agricultural University/Institut Pertanian Bogor (IPB) and Maastricht School of Management (MsM) have been executing the multi-annual project Round Table Indonesia, www.roundtableindonesia.net. This project aimed at contributing to the improvement of a sustainable business and investment climate in the Indonesian agricultural sector, by strengthening the knowledge capacity, formulating concrete investment opportunities, and facilitating partnerships. As a result, IPB and MsM have developed courses on sustainable business development and facilitated business projects in poultry, mangosteen, palm oil, shrimps, and tourism. All projects are based on in-depth value chain analyses and roundtable meetings with key stakeholders of government, private sector, academia, and civil society. Linking education and applied research with business development will lead to a stronger and more sustainable Indonesian agricultural sector, being of crucial importance for the Indonesian development as a whole.Keywords: Round Table Indonesia, Sustainable Business Development, Value Chain, Agricultural Sector, IPB, MSM
PENDEKATAN TOTAL QUALITY MANAGEMENT PRODUK BROILER TOLAKAN Maisana, Zeetpy; Hartoyo, Sri; Fahmi, Idqan; Wijaya, Hendra
Jurnal Manajemen & Agribisnis Vol 9, No 3 (2012): Vol. 9 No. 3, November 2012
Publisher : Graduate Program of Management and Business Bogor Agricultural University

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ABSTRACTThe purpose of this study was to analyze rejected product in slaughterhouse division using total quality management approach. The secondary data were collected from the company archives and judgmental sampling was used to collect primary data from six experienced respondents. The analysis method used was total quality management, include stratification, Pareto diagrams, control charts, fishbone diagrams, and quality function deployment. The findings of this study showed that the use of line production system by the slaughterhouse to produce the product; where products’ redness/bruises, size uniformity, bloodless feature, incorrect delivery, delivery delay, and damaged package were the cause of product rejection. The strategies ordered based on the priority to improve the management quality are: tools repair and replacement, creating quality based projects, build an information system between the production lines, training and seminar. The managerial implications of the study suggested the slaughterhouse to replace or repair the plucker, scalder and automatic weighing machine. It also suggested the slaughterhouse to tighten the span of control in the chilling room to maintain product freshness.Keywords: rejected product analysis, TQM, QFD, chicken slaughterhouse, carcassABSTRAKPenelitian ini bertujuan menganalisis produk tolakan pada rumah potong ayam melalui pendekatan total quality management. Pengumpulan data sekunder penelitian diperoleh dari arsip perusahaan dan judgemental sampling digunakan terhadap enam responden ahli untuk memperoleh data primer penelitian. Metode analisis data yang digunakan total quality management, meliputi stratifikasi, diagram pareto, peta kendali, diagram tulang ikan, dan quality function deployment.  Hasil penelitian menunjukkan penggunaan sistem lini produksi pada proses produksi di perusahaan, dimana memar pada produk, keseragaman ukuran, kesegaran produk, pengiriman tidak sesuai pesanan, keterlambatan pengiriman serta kemasan yang rusak merupakan penyebab terjadinya produk tolakan. Prioritas strategi perbaikan mutu yang dapat dilakukan di rumah potong ayam secara berurutan terdiri atas, perbaikan dan penggantian alat, proyek kualitas, pembangunan sistem informasi antar lini produksi, serta pelatihan dan seminar. Implikasi manajerial hasil penelitian merekomendasikan rumah potong ayam untuk melakukan perbaikan atau penggantian pada alat perontok bulu, alat perebusan, dan alat timbang otomatis, hasil penelitian juga merekomendasikan kepada rumah potong ayam untuk memperketat rentang kendali pada ruang pendingin guna menjaga kesegaran produk.Kata kunci:  analisis produk tolakan, TQM,  QFD, rumah pemotongan ayam, karkas